Category: Global

Wednesday, August 12, 2015

Hasselblad Appoints New CMO

Zoltan Arva-Toth | Global
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Hasselblad has announced the appointment of a new Chief Marketing Officer (CMO). Effective 12th October, Johan Åhlén, a former brand, marketing and sales expert with Scandinavian Airlines assumes responsibility for Hasselblad's marketing initiatives. "As a marketeer it is an honour for me to accept this new role at Hasselblad and become an integral part of this iconic brand," Åhlén said. "This company has a stunning history, with its cutting edge products used by some of the best photographers in the world. It will be a joy to develop new marketing initiatives and business potential together with the Hasselblad team."

Tuesday, August 11, 2015

Elinchrom, Phottix & Sekonic Announce New Alliance

Zoltan Arva-Toth | Accessories, Global
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Elinchrom, Phottix and Sekonic have announced plans to launch the "most revolutionary lighting control system ever." The integration of select existing technologies as well as the joint development of new ones from this global alliance carries the promise of creating a creative lighting toolkit allowing photographers to dramatically expand their repertoire. Currently, Phottix and Elinchrom design engineers are collaborating on enhanced features for the next generation of the Skyport transmitter, which will include hyper-sync functionality. Additionally, photographers using the Phottix Indra 360 TTL (pictured) or Indra 500 TTL lighting systems will soon have the ability to use the broad range of Elinchrom light-shapers. Sekonic is collaborating with both Phottix and Elinchrom to finalise two new 478-series LiteMaster Pro flash meters; one for Elinchrom featuring in-meter power control and one for Phottix that allows for triggering of groups from the meter.

Friday, July 10, 2015

Phottix Joins MAC Group

Zoltan Arva-Toth | Accessories, Global
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Phottix has joined the MAC Group, a sales and marketing company representing an array of imaging brands in the US. "Phottix is the new standard for cutting-edge innovation and excellence in photographic TTL lighting triggering accessories," said Jan Lederman, MAC Group President. "Together, we are committed to changing the industry and making TTL flash solutions easy and accessible to everyone."

Friday, June 19, 2015

Nikon Voted ‘Best Photography Brand 2015’ at Which? Awards

Zoltan Arva-Toth | Global
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Nikon have been formally recognised as the Best Photography Brand at the annual Which? Awards ceremony 2015. The Japanese company won the Award as during Which? testing over the last year, the brand’s digital compact and SLR cameras have been top-scoring. “To win the Which? Best Photography Brand award is a tremendous reflection on the performance and reliability of Nikon products and the service we provide to our customers,” says John Walshe, Managing Director at Nikon UK. “We are absolutely delighted to be recognised by Which? and to have achieved 9 Best Buys and to be in the top spot for appliance reliability ratings too.”

Thursday, April 30, 2015

Triggertrap Presents EarthLapse

Zoltan Arva-Toth | Global
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To celebrate Earth Day 2015, Triggertrap brought together photographers from five continents to create EarthLapse: a spectacular timelapse window on our world from many perspectives. In a follow-up to last year’s highly successful LapseLondon, when 40 photographers timelapsed a day in the life of London, EarthLapse drew on the vision and enthusiasm of photographers across the globe to highlight how breathtaking every far corner of the world can be. The beautiful outcome illustrates why days of global appreciation such as Earth Day remain important to preserving our planet’s environment.

Thursday, April 23, 2015

Canon Acquires Lifecake

Zoltan Arva-Toth | Digital, Global, Software
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Canon Europe today announced that it is acquiring London-based digital start-up Lifecake, the company behind the Lifecake photo-sharing app for families, which allows parents to store, organise, share and relive key moments of their children’s lives.  With the app, parents can create photo and video timelines that the whole family can experience on smartphones, tablets, computers and in printed photobooks. Lifecake is currently available in English, French, German, Spanish and Italian.

Wednesday, March 25, 2015

Elinchrom to Begin US Operations

Zoltan Arva-Toth | Global
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Elinchrom has announced its separation from Manfrotto Distribution USA to begin a new chapter in its history. The company will begin US operations on 5th May, helmed by Chris Whittle. "As the U.S. photography market continues to grow and evolve across the professional and prosumer markets, we felt now was an appropriate time to pursue some exciting new ideas," Whittle said. "We would like to thank the team at Manfrotto Distribution USA for their years of support and dedication towards growing the Elinchrom brand in the U.S."

Friday, March 20, 2015

MAC Group Europe Launches

Zoltan Arva-Toth | Accessories, Global
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Modelled after its American parent company, MAC Group US, the new MAC Group Europe unit will bring the same unique line of products to the EU. "We believe in the old-fashioned way of selling, people-to-people," says MAC Group president Jan Lederman. "So our new sales team will be bringing that message, face-to-face, with our European dealers." Leading the foray into this territory from the company's new Wolverhampton headquarters will be Managing Director Nigel Fielden, who previously spent many years overseeing the European market for Lowepro and Manfrotto. The group's current brand portfolio includes Benro, Induro, MeFOTO, Tenba and Vü.

Thursday, March 12, 2015

Lytro Launch World’s First Light Field Imaging Studio

Zoltan Arva-Toth | Global
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Lytro has launched the world's first light field imaging studio in Tokyo. Providing rich, dynamic exhibitions of living pictures and 3D images captured with the Lytro Illum camera (read review), the Lytro Studio in Tokyo allows visitors to render multiple outputs from a single exposure by adjusting aperture, point of focus, tilt, perspective shift, depth of field and animation. "Lytro Studio transports the flourishing light field ecosystem we have cultivated into a physical experiential space," says Jason Rosenthal, CEO of Lytro. "With its culture of innovation and active photography, fashion and creative communities, Tokyo is the perfect city to host this studio and illustrate the intersection of technology and imaging." The Lytro Studio is located at Nichihata Bldg., Floor 1 2-32-3 Jingumae, Shibuya.

Thursday, February 26, 2015

Hasselblad Signs Agreement with C.R.Kennedy

Zoltan Arva-Toth | Global
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Hasselblad has announced a new aerial imaging camera equipment alliance with Australian importer C.R.Kennedy. The arrangement, described as 'a pioneering strategic partnership for all aerial imaging solutions' by Hasselblad, is expected to expand the market for the company's professional H5D aerial camera (pictured) and other high-end capture portfolio products.

Wednesday, February 11, 2015

DJI Joins Micro Four Thirds

Zoltan Arva-Toth | Global
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Olympus has announced that Chinese drone manufacturer DJI, Guangzhou-based JCD(GuangZhou) Optical and FLOVEL, a Japanese company designing the cutting-edge optical equipment, have joined the Micro Four Thirds standard. DJI is a Chinese company established in 2006 that designs, produces and sells high performance flying platforms, flight controllers, aerial gimbals for cameras in addition to the most popular ready to fly quadcopters with built-in cameras and handheld gimbals for filmmaking professionals. JCD(GuangZhou) Optical is a GuangZhou-based company established in 1999 that designs and produces cameras and lenses for still cameras and camcorders. FLOVEL is a Japanese company established in 1968, that designs, produces and constructs the system for the super high sensitivity cameras and shooting system in the medical and bio-science field.

Monday, January 12, 2015

Fortepan Iowa Launches

Zoltan Arva-Toth | Film, Global, Websites
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Inspired by the Hungarian Fortepan project, the University of Northern Iowa has announced the establishment of a new public digital photo archive featuring curated photos made by ordinary Iowans over the 20th century. Taking its name from a panchromatic black-and-white film stock manufactured in Hungary right up to the closure of the Forte plant in 2007, the original Fortepan archive started out as a private project of collectors Ákos Szepessy and Miklós Tamási, borne out of a desire to demonstrate that photos - even "artistically worthless" snapshots - taken by ordinary people can help us better understand the history of the 20th century. Thanks to donations, the collection has grown to include over forty thousand digitised black-and-white and colour photographs, from a pseudo-bucolic idyll dating back to 1900 to a 1990 photograph of a still-standing section of the Berlin wall. Based on this project, the new Fortepan Iowa archive will display thousands of photographs along a sliding interactive timeline and invite visitors to horizontally scroll through highly curated, well-documented photographs digitised at "tremendously high resolution," the university says. The open-source platform will inspire visitors to engage digitally with the high-quality images — a rare opportunity in a heavily copyrighted age. Fortepan Iowa will launch in March 2015 with at least 2,000 photos in the archive.

Hasselblad Appoints New CEO

Zoltan Arva-Toth | Global
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Hasselblad has announced the appointment of a new Chief Executive Officer. The company is now helmed by Perry Oosting, a former CEO of luxury mobile phone manufacturer Vertu. "It is an honour for me to accept this new role at Hasselblad and become an integral part of this iconic brand," Oosting said in a statement. "This company has an incredible history and with its core DNA has a sound foundation for further development. The recent and widely acclaimed launch of our 'back to the future' CFV-50c CMOS back [pictured] is a great example of our ongoing commitment to the total Hasselblad brand experience that enables customers to benefit from our advanced and exclusive digital engineering know-how."

Friday, December 12, 2014

Adobe to Acquire Fotolia

Zoltan Arva-Toth | Global
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Adobe has entered into a definitive agreement to acquire Fotolia. Founded in 2004, Fotolia currently operates in 23 countries and has websites in 14 languages. The service will be integrated into Adobe Creative Cloud, providing current and future Creative Cloud members with the ability to access and purchase over 34 million images and videos. “The acquisition of Fotolia will reinforce Creative Cloud’s role as the preeminent destination for creatives,” said David Wadhwani, senior vice president, Digital Media, Adobe. “Creative Cloud is becoming the go-to marketplace for the creative community to access images, videos, fonts and creative talent, through critical creative services like Fotolia and our new Creative Talent Search capabilities." The transaction, which is expected to close in the second half of Adobe’s fiscal Q1 2015, is subject to certain regulatory approvals and customary closing conditions. Upon close Fotolia CEO, Oleg Tscheltzoff, will continue to lead the Fotolia team as part of Adobe’s Digital Media business.

Thursday, November 6, 2014

Lytro Platform

Zoltan Arva-Toth | Global
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Lytro have announced the Lytro Platform to "empower innovative organisations to harness the full potential of the light field" in their industries. The first product to be released as part of the Lytro Platform is the Lytro Development Kit (LDK). The LDK provides imaging researchers with the highest degree of control of Lytro’s advanced light field capture devices and software processing engine. “We always believed that light field technology could benefit areas outside of photography,” said Jason Rosenthal, CEO of Lytro. “Since Lytro’s inception, we’ve continually been approached by a number of organisations wanting to collaborate with us on a wide variety of new applications." A number of companies and government agencies have embraced the Lytro Platform, including NASA’s Jet Propulsion Laboratory, which is leveraging Lytro’s LDK technology to develop new light field cameras for use on future space missions to other planets. The LDK is available from Lytro, starting at $20,000.

Wednesday, October 29, 2014

OmegaBrandess Acquires GigaaPan

Zoltan Arva-Toth | Accessories, Global
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OmegaBrandess has announced the acquisition of the assets of the Gigapan hardware division of Gigapan Systems. Gigapan, which was formed in 2008 as a commercial spin-off of successful research collaboration between a team of researchers at NASA and Carnegie Mellon University, manufactures Gigapan EPIC Robotic Mounts. Part of a fully integrated solution, the Gigapan EPIC and EPIC 100 are compatible with a broad range of point-and-shoot cameras and small DSLRs to capture Gigapans, quickly and accurately. The EPIC Pro is designed to work with DSLR cameras and larger lenses, features advanced technology to deliver stunning performance and precision. OmegaBrandess is now in the process of transitioning the operation to their facility in Hampstead, MD where they plan to be in full production as soon as possible.

Tuesday, October 7, 2014

“Canon See Impossible”

Zoltan Arva-Toth | General, Global, Websites
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Canon USA has launched its "Canon See Impossible" campaign, a branding effort aimed to inspire customers to see impossible with Canon products. As part of the companywide marketing initiative, the Japanese brand has rolled out a new logo accompanied by a 3-D visual of an expanding box (pictured), symbolising Canon’s desire to "break the boundaries of what is possible." Additionally, the company has set up a new microsite housing consumer, professional, and commercial stories of inspiration, imagination, and innovative end-user applications of Canon imaging technology. “As a technology-based brand, Canon is constantly challenged to empower its customers in today’s high-tech and fast-paced world in which new apps and innovations are launching every single day,” said Joe Adachi, Chairman and CEO, Canon USA. “With imagination and customer focus at the core of the Canon business model, ‘Canon See Impossible’ will highlight the combined technological innovation and human ingenuity that makes the impossible possible. Our new rallying cry will extract creative thinking from a place of isolation, encourage exploration of the unknown, and showcase our creativity as it impacts the real world with limitless possibilities.”

Monday, September 29, 2014

Alpine Labs Merge with Vivo Labs

Zoltan Arva-Toth | Accessories, Global
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 Alpine Labs and Vivo Labs have formally merged to "better support the time-lapse photography community." The move will bring the smartphone-programmable Michron (pictured) and Radian time-lapse photography products together and combine the capabilities and staff members of the two organisations. “Everyone at Alpine Labs is very excited by the possibilities this merger will give us to better serve photographers interested in time-lapse photography,” said Greg Horváth, President of Alpine Labs. “Both Alpine Labs and Vivo Labs share a common mission to make time-lapse photography easy and accessible to photographers of all experience levels. The marketing and product development teams of both companies already know each other well, and this merger will enable us to unlock the full potential of those relationships.”

Tuesday, September 23, 2014

Adobe Acquires Aviary

Zoltan Arva-Toth | Global, Software
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Adobe has acquired Aviary, a developer of mobile SDKs for the delivery of creative apps. “Aviary has an exceptional team and technology platform, as well as expertise serving a robust developer ecosystem. We're thrilled to leverage Aviary's technology to make our Creative SDK even more powerful for app developers,” said Scott Belsky, vice president of Creative Cloud Ecosystem & Behance at Adobe. “This is great news for developers because thousands of mobile apps will have the opportunity to become compatible with industry-defining desktop tools like Photoshop CC, as well as new Creative Cloud services."

Monday, September 22, 2014

Leica and Panasonic Expand Partnership Agreement

Zoltan Arva-Toth | Global
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Panasonic and Leica Camera have extended their partnership agreement and agreed to expand and strengthen their technological cooperation in the digital camera field. "Based on this agreement, Panasonic will be able to commercialise digital camera products with Leica lenses over the next five years, from October 2014 to September 2019 while Leica will be able through the expansion and strengthening of technological cooperation to utilise Panasonic's digital technology in its own product development," the companies said in a joint statement. "The agreement will allow both companies to boost product competitiveness by combining Leica's optical technology and Panasonic's digital technology."