Tuesday, May 3, 2016
Sigma Corporation of America today announced two special Mother’s Day promotions. From now until 10 May 2016, the 18-300mm F3.5-6.3 DC Macro OS HSM | Contemporary lens (pictured) will include an instant rebate of $80 off its original Manufacturer's Suggested Retail Price of $579 as well as a free USB dock, a $50 value and a Sigma macro close-up lens, a $55 value for a total saving of $185. Also offered during the same time period, the 150-600mm F5-6.3 DG OS HSM | Contemporary lens will include a free USB dock.
Samyang have announced the upcoming launch of two auto-focus primes for Sony E mount CSCs. Scheduled for a July 2016 release, both the 14mm F2.8 ED AS IF UMC and 50mm F1.4 AS IF UMC lenses are specifically designed for full-frame mirrorless cameras. These will be the first auto-focus lenses in Samyang's history, and both models are claimed to be fully compatible with contrast-detect as well as phase-detect AF systems. Aspherical lenses have been included in both lenses to minimise aberration and unnecessary light dispersion, promising high resolution from the centre to the corners of the image. Each lens has a 67mm filter thread. The Samyang 14mm F2.8 ED AS IF UMC and 50mm F1.4 AS IF UMC lenses will be exhibited at the Photo & Imaging 2016 Show in Seoul. Pricing to be confirmed.
Thursday, April 28, 2016
Tamron has announced that its SP 35mm F/1.8 Di VC USD (Model F012) have now won the "iF Design Award 2016" and the "Red Dot Award: Product Design 2016." Established in 1953 and conferred by Industry Forum Design (iF), the iF Design Award covers the 7 categories of "Product", "Packaging", "Communication", "Interior Architecture", "The disciplines of Architecture", "Service design", and "Professional Concept." The "Red Dot Design Award" is an international award established in 1955 and conferred by the Design Zentrum Nordrhein Westfalen in Essen, Germany. The award comprises 3 categories including "Product Design", "Communication Design", and "Design Concept."
Friday, April 22, 2016
The new Trioplan f2.9/50 lens that was announced last week has a new front focusing element which garnered a lot of attention. This innovative front focus lens gives users a second way to focus, and allows nature and macro photographers to take 1:4 images, reducing the minimum focusing distance to 0.28 m from 0.8m. We've interviewed Dr. Wolf-Dieter Prenzel, one of the chief engineers at the original Meyer-Optik company and the company's Chief Technology Officer, to find out more how this new focusing mechanism works and why it lets you get even closer to your subject.
Tuesday, April 19, 2016
Schneider-Kreuznach has added a new ultra-wide-angle lens to its range of FF-Prime lenses. The design of the Xenon 18mm FF-Prime features a specially developed internal focusing mechanism and a T2.4 maximum aperture. The minimum focus distance is 0.4m (measured from the sensor plane). The T2.4/18mm FF-Prime will be available in the 4th quarter of 2016, priced at €5,498+VAT.
The Technical Image Press Association today presented Panasonic with three TIPA awards. The Lumix DMC-FZ330 was named ‘Best Superzoom Camera,’ the the Lumix G 25mm F1.7 ASPH. normal prime (for the Micro Four Thirds system, pictured) has won the title ‘Best CSC Entry Level Lens,’ while the Panasonic HC-VXF990 has received the accolade for Best Camcorder.
Monday, April 18, 2016
Irix have released thirteen high-resolution sample photos taken with the brand new Irix 15mm f/2.4 Blackstone and Firefly lenses. Captured with high-end DSLR cameras such as the Canon EOS 5D Mark III and the Nikon D810, many of these official Irix 15mm f/2.4 samples demonstrate excellent border-to-border sharpness, a high resolving power, good flare control and relatively low levels of barrel distortion. You can download the sample images from the website below.
Website: Irix on Flickr
The Sigma 50-100mm F1.8 DC HSM | Art, 24-35mm F2 DG HSM | Art (pictured) and 20mm F1.4 DG HSM | Art lenses have received TIPA awards. The 50-100mm f/1.8 lens has been named "Best Telephoto Zoom," the 24-35mm has won the title "Best Wide-angle Zoom" and the 20mm F1.4 DG HSM | Art prime has been chosen as this year's best professional DSLR lens.
Tamron has announced that two of its lenses have been presented awards at the “TIPA Awards 2016” ceremony hosted by the Technical Image Press Association. The Tamron SP 35mm F/1.8 Di VC USD (pictured) has been named "Best DSLR Prime Lens of the Year," whilst the Tamron18-200mm F/3.5-6.3 Di II VC has won the title "Best Entry-Level DSLR Lens."
Thursday, April 14, 2016
Meyer Optik Görlitz has launched a Kickstarter campaign to help fund the launch of the Trioplan f2.9/50 lens. The new 2016 Trioplan f2.9/50 offers creative photographers the most versatile Trioplan yet with a built in front element that provides a macro capability of 1:4 and the brand’s famous 'soap bubble' bokeh. The new Kickstarter project takes the legendary Trioplan 50 design and updates it with state-of the art materials and handmade manufacturing capabilities. Backers will be able to fund the lens and get it at an extraordinary low price, starting at $449. Meyer-Optic expects the lens to retail for $1,299 once Kickstarter fulfillment is completed next winter. The Trioplan 50 will be available for both mirrorless and DSLR cameras, including Canon, Nikon, Sony, Fuji and Leica brands.
The Zeiss Batis 2.8/18 is a new full-frame UWA lens for Sony E-mount cameras. Featuring eleven elements in ten groups, the new lens offers a diagonal angle of view of 99° and a close-focus point of 9.8". Four of the lens elements are aspheric on both sides and seven are made from special types of glass. Weighing in at 330 grams, the Zeiss Batis 2.8/18 has an innovative OLED display showing the current focus distance and depth of field. The lens will be available from May at an SRP of $1,499 + VAT.
Tuesday, April 12, 2016
Lensbaby today announced the availability of their new Twist 60 lens. This metal-bodied 60mm f/2.5 lens with gold anodised accents creates powerful portraits, spotlighting subjects by freeing them from their background and surrounding them with swirly blur and enhanced vignette. The brighter the aperture, the greater the swirl and the greater the vignette. The optical formula comprises 4 elements in 3 groups and a 12-bladed iris diaphragm that can be stopped down all the way to f22. The Twist 60 lens retails for $279.95 and is available via pre-order beginning today. Shipments commence on 5th May. A Twist 60 Optic ($179.95) will also be sold separately for use with other Lensbaby Optic Swap System-compatible lenses.
Wednesday, April 6, 2016
Lomography has introduced a new lens for its “art” range of lenses designed to work in conjunction with digital cameras.
The Daguerrotype Achromat, like several other Lomography lenses will be launched via a Kickstarter campaign to get it launched before becoming available for regular purchase in shops once the required funding has been achieved.
It is based on an optical design dating back to 1839, where a Chevalier Achromat lens was mounted on a Daguerrotype camera. The main characteristic of the lens is that at wide apertures it produces a soft effect.
The new lens has a focal length of 64mm, making it ideal for a number of subjects including portraits. The maximum aperture is f/2.9, and it will be available to buy in Canon EF and Nikon F mounts - you can also use it with other cameras via mount adapters.
Lenses bought via Kickstarter are likely to start shipping in August, with availability in normal shops some time after that.
The Lomographic Society has launched a Kickstarter campaign to help fund the commercialisation of its new Daguerreotype Achromat 2.9/64 Art lens. The Daguerreotype Achromat 2.9/64 Art Lens has been designed by Lomography’s technicians based on an 1839 design – and condensed into a bold brass lens for modern analogue and digital cameras – available in Canon EF OR Nikon F mounts. "Photographers and videographers can delve into an extensive variation of moods and special effect: silky soft focus at f/2.9, crisp sharp shots from f/5.6 onwards, and a focal length of 64mm," the society says. The Daguerreotype Achromat Lens works with a Waterhouse Aperture Plate system, which allows full creativity with depth of field and bokeh effects. The Daguerreotype Achromat 2.9/64 Art Lens is available through Kickstarter, where in addition to exclusive offers and prices, backers can secure their own Daguerreotype Achromat Lens from the first-ever batch – estimated to start shipping in August of this year.
Monday, April 4, 2016
Tamron USA announced that its new Mobile Learning Center Tour will commence on 14th April in Fairfield, NJ. The new fully-equipped and customised Tamron vehicle will travel around the USA through December 2016, making over 70 official stops at authorised Tamron retailers. The Tamron vehicle will pull into the parking lot and set up for a full day of education to help people with their photography questions, see the latest in Tamron products, and provide valuable tips and tricks on subjects attendees frequently photograph. Each day will feature team members leading free seminars under the Tamron Mobile Learning Tent - "Travel & Nature Techniques," "The Art of Macro," and "Light Like a Pro." Attendees are encouraged to bring their cameras so that after each seminar, they can try out Tamron lenses on subjects such as birds of prey or other animals brought to the event by local conservationists and sanctuaries.
Tuesday, March 29, 2016
Sony have announced a new full-frame standard prime for their E-mount camera system. Weighing in at 192 grams, the lightweight FE 50mm F1.8 lens features a new optical design with an aspherical element that effectively compensates for all forms of aberration, plus a circular aperture diagram. The new FE 50mm f/1.8 prime lens will be available in April for £240.
Sony today introduced the FE 70-300mm F4.5-5.6 G OSS telezoom for their E-mount camera system. The longest reaching E-mount lens to date, the new FE 70-300mm f/4.5-5.6 G OSS features an optical design including four aspherical glass elements, two ED (Extra-low Dispersion) glass elements and Sony’s Nano AR coating. The new telezoom also boasts near-macro capabilities with a minimum focusing distance of less than 3 feet and a maximum magnification of 0.31x. The lens offers Sony's built-in Optical SteadyShot image stabilisation system and a linear actuator that allows it to achieve fast, smooth and quiet autofocus and is also dust and moisture resistant to ensure reliable operation in harsh outdoor conditions. The new FE 70-300mm f/4.5-5.6 G OSS telezoom will be available in April for £1,150.
Tuesday, March 22, 2016
Leica today introduced a new addition to the Leica T Camera System portfolio – the Leica Summilux-TL 35mm f/1.4 ASPH. telephoto lens. Delivering maximum sharpness, and superb resolution and colour reproduction, the Leica Summilux-TL 35mm f/1.4 ASPH. is the first of two new prime lenses for the Leica T Camera System that is fully compatible with the bayonet mount of the Leica T, as well as the L-mount of the Leica SL-System. The Summilux-TL 35 mm f/1.4 ASPH. is available now in a choice of black or silver anodised finish from authorised Leica stockists in the UK, at a suggested retail price of £1,650 including VAT. A matching lens hood is also available at an SRP of £65 including VAT. The second TL lens, the Leica APO Macro-Elmarit-TL 60mm f/2.8 ASPH., will be available from Autumn 2016.
Tamron has announced the recommended retail price of its new SP 85mm f/1.8 Di VC USD telephoto lens. Introduced in February, the Tamron SP 85mm f/1.8 Di VC USD is the World's first image-stabilised 85mm f/1.8 lens for SLR cameras. Using LD (Low Dispersion) and XLD (Extra Low Dispersion) glass elements, the new lens is constructed with Tamron’s new SP design, incorporating a new look and feel which includes larger and more tactile switches, together with Tamron’s Moisture-Resistant Construction. VC (Vibration Compensation) is also included in the lens design to help reduce camera shake making it easy to take handheld photographs in low light. USD (Ultrasonic Silent Drive) focusing is also a key part in delivering sharp and precise focus every time, with full-time manual override for extra creative control. The lens will go on saleon sale on March 24th in Canon and Nikon mounts, priced at $749. The Sony version willbe launched at a later date.
Check out our hands-on gallery of photos of the Tamron SP 85mm F/1.8 and 90mm Macro F/2.8 lenses.