PMA 2007 - Sony DSLR Prototypes

PMA 2007: Sony opened their PMA show with a press launch for two new Alpha DSLR prototypes and a selection of lenses. Details about the new DSLRs are sketchy to say the least. On display behind glass was a high-end prosumer model, apparently more advanced than the current A100 DSLR, and a professional level camera, with a pentaprism that looks like it came straight from a Pentax medium format camera. The Sony spokesperson was unclear about which model would be released first, but confirmed that one of them will definitely be released before the end of 2007. Also on show were 8 lenses (again mockups rather than production products) covering a wide range of focal lengths. These are all new Sony designs and not rebadged versions of old Konica Minolta lenses. I’ve posted 9 photos after the jump.

Published: Friday, March 09, 2007

Reader Comments

1. That big prism... full frame 24x35 DSLR??

   Chema at 01:53am on Friday, March 09, 2007

2. WOW.
   
   This might get me interested in photography again, even more!
   
   I love new tech! Yeah baby!

   AA at 07:49am on Friday, March 09, 2007

3. I was wondering when the next Alphas would surface. The pro one looks pretty interesting. I like its rugged looks... It looks as though they mean business!

   Stewart Bywater at 07:15pm on Friday, March 09, 2007

4. hmmmmm.....the heat is definitely on. i would call these blokes the Terminator of the DSLR arena . hasta la vista , CANON !

   CARL HAMILTON at 09:02pm on Friday, March 09, 2007

5. I sense a very large price tag.

   Barbara at 10:24pm on Friday, March 09, 2007

6. Did everyone miss the big Sony news?
   
   While introducing the Sony DSLRs that are coming, they used the words 'trade-up' to these new cameras.
   
   
   Will Sony provide an A100/Minolta7D trade-in allowance toward the new cameras?????

   Nicholas at 03:00am on Friday, March 16, 2007

7. i am waiting to buy the new zeiss as they will come with the new bodies i hope sony has to show how serious they are and fast.

   guy villeneuve at 01:36pm on Friday, March 16, 2007

8. Looks great, thanks for sharing.

   John Solimine at 02:16pm on Saturday, April 07, 2007

9. Well it is about time. I have been nagging Sony Aus and US for months...they all said "Be patient". Well here they are, the Canon busters. The trade up might be a "cross-grade" from Nik/Can to Sony??? If the pro is NOT full frame I will be upset but will still have to buy one. They need to be no more than 10-12Mp to retain high ISO quality. Christmas will be fun this year.

   Chris at 03:16am on Wednesday, April 11, 2007