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Digital Camera Sales to Exceed 100 Million in 2008
Lyra Research Press Release
Lyra Research Projects Worldwide Digital Camera Shipments Will Exceed 100 Million Units in 2008
In 2004 Europe surpassed the United States in unit shipments
Coinciding with this year’s Photo Marketing Association (PMA) show in Orlando, FL, Lyra Research’s Digital Photography Advisory Service has issued its worldwide digital camera forecast. Digital still camera shipments surpassed 63 million units worldwide in 2004, up more than 35 percent compared with 2003. Worldwide digital still camera shipments will surpass 100 million units in 2008.
In 2004, for the first time ever, Europe became the largest market in terms of unit shipments, taking the top spot from the United States, which is now second in terms of shipments. Japan is the third-largest market.
The 3-megapixel category remained the most popular digital camera segment in 2004, but shipments are increasing in the 4-, 5-, and 6-megapixel segments. Most point-and-shoot cameras now shipping are 4- and 5-megapixel models, and Lyra expects that, by 2005, 5+-megapixel cameras will account for more worldwide shipments than any other segment.
“The desire to produce prints from digital cameras is now a key factor in the consumer purchase decision. Many new camera buyers do not go to the store looking just for a digital camera—they are looking for a total photographic solution,” says Robert Palmer, director of Lyra’s Digital Photography Advisory Service. Camera and printer bundles proved very popular last year, and Lyra expects these solutions to gain further momentum in 2005. “Explosive growth in digital camera sales will fuel the market for photographic prints,” says Palmer. “More than 18 billion prints were produced from digital camera images in 2004, two-thirds of which were produced in the home.”
Lyra Research’s Digital Photography Advisory Service (DPS) is an online competitive research tool for marketing and product managers in the digital camera, photo-quality printer, and online photo-service industries. The DPS provides the advice and insight necessary to tap into the possibilities of today’s digital imaging market.
About Lyra Research
Founded in 1991, Lyra Research is recognized worldwide as the leading provider of market, product, and technology information and analysis focused on the imaging industry. Lyra Research provides targeted information on printers and copiers, digital photography, and imaging supplies to more than 2,000 clients in more than 40 countries. Lyra’s portfolio of services includes leading industry newsletters, special market reports, advisory services, conferences, and custom consulting.
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#1 algis kemezys
Finally the earth will be saved from the gallons and gallons of spent photo developer.
2:18 pm - Monday, February 28, 2005
#2 phule
And instead be slowly poisoned to death by the toxins leaking from landfills loaded with discarged electronic devices.
Happy day!
8:54 pm - Monday, February 28, 2005
#3 Sky
Why is everyone so morbid?
12:38 am - Tuesday, March 1, 2005
#4 phule
The argument that digital cameras are "safer" or "better" for the environment is completely worthless and without merit.
4:51 am - Tuesday, March 1, 2005
#5 Algis kemezys
Sorry this would be the case in any case but in this case at least we are not having to dispose of millions of gallons daily of spent photodeveloper.I think the trade off is genuinely better we cannot even handle all the run off from the pig farms how would we expect to deal with this too? I say aleaviating this from the planets dailyabuse would only take us in the right direction.
I cannot even imagine the production of the color printers inks causing these monsterous numbers of gallons via the old style photo processing.
But life is about memories and I still say that the secret to life lies in it's photographic memories.But only a few of anyones work truely make it to this point. It where the structure capture of nature reveals in itself another place or time.
8:58 pm - Tuesday, March 1, 2005