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Making The Right Choice

Mark Goldstein | Technique | April 8, 2004 | 2 Comments

In his latest article, Micheal Reichmann discusses an article from the Scientific American magazine, called “The Tyranny of Choice”. So are you a “maximizer” or a “satisficer”? (I think I’m mostly the latter with a touch of the former).

“The Tyranny of Choice is written by Barry Schwartz, professor of Social Theory at Swathmore College. The premise of his essay is that in contemporary society we are faced with an overabundance of choices, and that rather than leading to greater happiness, indeed for the type of person which he classifies as “maximizers”, this over-abundance of choice often leads to decreased satisfaction and reduced happiness.

I want to bring the article to your attention because it speaks directly to some of the issues that I have been discussing on this site in several recent articles.”

Website: Luminous Landscape - Making The Right Choice



 

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#1 Bill

Oh bother is this getting out of hand, Michael now want to start reviewing society. No Michael Reichmann I do not get your drift. Let me make it easy on you and skip gear and talk about the abundant of other choices I have to make. For instants, hotels/b&bs;. I have to choose from 100s when looking for a place to stay when I go overseas. Plenty of choices were to stay, but I have to come up with the decision where to stay by researching, making inquires, find the best prices and I live my decision if I not happy or move to another hotel/b&b. How about selecting a restaurant for dinner. Lots of choice were to eat and the type of food. Am I unhappy that I have to make a decision? Were is the dividing line to the number of choices a person has will remain happy and anything above that line the person starts to become unhappy? Having a greater selection to choose from on anything out there should not make anyone unhappy. It empowers one to vote with their feet and wallet! What does this professor or Michael want a Windows OS world for everything else we have to choose from? Do they want a Mc Donald's only world or do we all dress like Communist China did all in the same type of grey plain looking suit? I say the more the better and the best chooses always come to the top and the bad ones soon disappear. We have it with music, books, TV programs, movies, food, clothing, sports etc, etc. Michael Reichmann is missing my drift, people are unhappy because they made the wrong choice not because they are too many of them. These unhappy people find that are empowered, they do not like it, will let others make their decision, a decision they are not happy living and they have no idea to correct it. I have made bad choices with hotels, like my last trip to Rome. It was a place I would not stay at again. Do I blame the Rome Tourist bureau for providing me a list of 100 and 100 of places to stay in Rome or do I blame myself for not doing my homework. If this professor or Michael think I am unhappy for having plenty of choices, they are in for a shock. But I think both of them would say that I do not know any better and I very unhappy.

My Two Cents

Bill

2:21 pm - Thursday, April 8, 2004

#2 Fazal Majid

More tiresome rationalizations from Reichmann. He lost a lot of credibility by enthusiastically endorsing a flawed and overpriced camera, blending the worst of both worlds with neither the compactness of cheaper digicams nor the image quality of a DSLR, and now he is trying to muddy the water by saying it doesn't really matter. If it really didn't matter, he would either shrug it off or no even bother putting up the reviews in the first place.

Specially now that the D70 revies are out and it seems to match the 300D/10D in quality (unlike the D100), you would have to be singularly clueless to get a bulky yet poorly performing unit like the F828.

Methinks the lady doth protest too much...

8:36 pm - Thursday, April 8, 2004

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