Pentax Ricoh have unveiled a compact and highly portable waterproof digital camera called the Pentax WG-10. Waterproof to depths of 33 feet, the WG-10 offers a 14-megapixel backlit CMOS image sensor and a 28-140mm equivalent zoom lens coupled with a ring of LED Macro lights that enable users to take shadow-free, evenly-lit close-up shots. The Pentax WG-10 will be available from March / April for £179.99 / $179.95.
Pentax Press Release
PENTAX Announces 14th Generation Adventure Proof WG-10, Expanding Image Capturing Possibilities Beyond the Traditional Point and Shoot Camera
WG-10 offers compact pocketability with advanced features suitable for almost any environment
Denver, CO (January 29, 2013) — PENTAX RICOH IMAGING AMERICAS CORPORATION (PENTAX) has today announced the availability of the compact and highly portable WG-10 adventureproof point and shoot camera, an ideal option for the on-the-go shooter who requires a capable yet sturdy image and video capturing device. Its durable assembly and robust feature-set makes the WG-10 the ideal companion camera for life’s explorers; striking the perfect balance between a point and shoot and PENTAX’s category defining adventure-ready features.
Waterproof to depths of 33 feet, the WG-10 can withstand the rough-and-tumble lifestyle of an active shooter. The WG-10 bridges the gap between the common point and shoot and life’s more challenging photo opportunities that might require waterproofing or the ability to function in a very cold environment; like a trip to the waterpark or an impromptu snowball fight. The WG-10 offers a 14 megapixel backlit CMOS image sensor and a state-of-the-art imaging processing engine assuring rich and detailed imagery.
“The WG-10 is a compelling offering for the active family or dynamic shooter,” said John Carlson, Sr. Marketing Manager, PENTAX. “With the WG-10 you no longer need to sit on the edge of the pool at the waterpark or flinch when your six-year-old grabs the camera to take a picture. It is durable enough to withstand the elements, yet still capture vibrant images worthy of framing or sharing.”
Within its compact body, the WG-10 also features a 5X optical zoom lens with coverage from 5mm to 25mm (equivalent to approx. 28mm wide angle to approx. 140mm medium telephoto in the 35mm format). This versatile zoom lens comes in handy for a wide variety of scenes and subjects, from wide-angle snapshots, to telephoto images. Additionally, the WG-10 features PENTAX’s category defining LED Macro lights and Digital Microscope mode enabling focusing as close as one centimeter from the subject producing shadow-free, evenly-lit images.
Pricing and Availability
The WG-10 will be available in mid-April in red for $179.95.
Additional information including product specifications is available here: http://www.pentaximaging.com/news and product images are available here: http://www.pentaximaging.com/press/pressfiles.html
PENTAX is a leader in the production of a variety of adventure ready digital cameras including weather-resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces. For more than 90 years, PENTAX has developed durable, reliable products that meet the needs of adventurous consumers and businesses. With new headquarters in Denver, Colorado, PENTAX RICOH IMAGING AMERICAS CORPORATION is a subsidiary of PENTAX RICOH IMAGING COMPANY, LTD. effective October 1, 2011. Additional details may be found here: http://www.pentaximaging.com/news