Mac users, we're pleased to announce Macphun's all-in-one photo editor Luminar is now available for just $69£52 for new users, or $59£44 for existing Macphun users. Use coupon code "PHOTOBLOG" to save another $10 on Luminar.
We rated Luminar as "Highly Recommended". Visit the Luminar web site to try it for free.
The Sigma 30mm f/1.4 DC HSM is a new standard prime for digital SLR cameras with APS-C sized sensors. With an optical formula comprising nine elements in eight groups and an iris diaphragm with nine rounded blades (and no “EX” designation in the name), this lens features a completely different design to the older Sigma 30mm f/1.4 EX DC HSM, which was introduced back in 2005. It also has a shorter close-focusing distance of 30cm and a higher maximum reproduction ratio of 1:6.8. The filter attachment size is unchanged at 62mm, as is the 30mm focal length that translates into 45mm on Nikon and newer Sigma bodies, 48mm on Canon and 51mm on older Sigma digital SLRs. As part of the manufacturer’s ‘Art’ line, the new 30mm f/1.4 DC HSM is compatible with Sigma’s separately sold USB dock accessory and Sigma Optimisation Pro software.
Sigma Press Release
SIGMA 30mm F1.4 DC HSM
The Sigma Corporation is pleased to announce the new Sigma 30mm F1.4 DC HSM, the large-aperture APS-C standard lens.
“SIGMA 30mm F1.4 DC HSM”, the large-aperture standard lens with an angle of view equivalent to 45mm on a 35mm camera, is a superb go-to lens for artistic photography on an APS-C format digital SLR. Offering the bright F1.4 aperture and an angle of view extremely close to that of human vision, this lens is ideal for many different types of photographic expression.
Featuring an advanced design and the latest manufacturing technologies, SIGMA 30mm F1.4 DC HSM, the large-aperture APS-C format standard lens delivers the highest level of image quality worthy of the Art line. The photographer can leverage the shallow depth of field that creates beautiful bokeh for snap shots, portraits, landscapes, and many different styles of photography.