Sony is disclosing the basic specifications of its “E-mount” for interchangeable single lens cameras for free. Starting April 1st, 2011, 3rd party manufacturers will be able to develop lenses and mount adaptors for the E-mount, currently used in Sony’s NEX range. Carl Zeiss, Cosina, Sigma and Tamron have already expressed their interest.

Sony Europe Press Release

Sony Discloses Basic Specifications of the “E-mount” for Interchangeable Single Lens Cameras without Fee

Sony Corporation announced today it will disclose the basic specifications of its “E-mount” for interchangeable single lens cameras, without fee, to manufacturers of lenses and mount adaptors, starting April 1st, 2011.

This opens the way for manufacturers of various lenses and mount adaptors to effectively develop products conforming to “E-mount” specifications.

Users of the Sony’s “NEX-3”, “NEX-5”, “NEX-VG10” and other “E-mount” compatible Sony digital imaging products to be launched in the future will now be able to use interchangeable lenses from both Sony and various other manufactures, while they will also be able to attach non-Sony lenses to their Sony digital imaging products via a mount adapter.

Sony believes the growth of digital imaging products employing the “E-mount” will further increase the enjoyment of photography and video shooting among an even wider range of users.

These basic specifications will be disclosed to manufactures of lenses and mount adaptors following a predefined process of approval and the signing a license agreement with Sony.

As of today, the decision to disclose basic specifications of the “E-mount” has been endorsed by the following companies.

Carl Zeiss AG
As an independent lens provider, Carl Zeiss welcomes the disclosure of the “E-mount” specifications by Sony. It helps manufacturer’s product development, benefits customers and therefore assists in establishing “E-mount” as a new, healthy and strong system on the market.

Cosina Co., Ltd.
Cosina Co., Ltd is excited by the potential of Sony’s “E-mount” which enables to a large-size image sensor to be incorporated in a compact, interchangeable lens camera. We have high expectations for the “E-mount” with its aims to create a new photography culture, and express its assent to Sony’s decision to provide information related to “E-mount”.

Sigma Corporation
Sigma Corporation fully supports Sony’s decision to disclose basic “E-mount” specifications. We believe this move will spur the further growth and diversification of camera system across the industry, provide photo enthusiasts with a wealth of choice and enrich in their photographic lifestyles.

Tamron Co., Ltd.
Tamron Co., Ltd endorses Sony’s decision to disclose basic “E-mount” specifications.
We aim to offer our customers new solutions and unprecedented photo-shooting enjoyment through the manufacture and sale of “E-mount” lenses.

Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition television, Cyber-shot™ digital camera, Handycam® camcorder, “?” (pronounced Alpha) digital SLR camera, and Walkman® MP3 player as well as its VAIO™ personal computers and high-definition (HD) professional broadcast equipment, highlighted by the XDCAM® HD. Offering a complete end-to-end HD value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world’s leading digital entertainment brands, employing approximately 170,000 people worldwide.

Through its long-term football partnerships as an official sponsor of the UEFA Champions League until 2012, Official FIFA Partner until 2014 and global sponsor of the FIFA World Cup™ in 2010 and 2014, Sony is inspiring a sense of excitement for the millions of football fans around the world.

For more information on Sony Europe, please visit www.sony-europe.com: http://www.sony-europe.com

“Sony”, “WALKMAN”, “VAIO”, “Cyber-shot”, “Handycam”, “?”, “BRAVIA” and “XDCAM” are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners

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