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Wednesday, September 19, 2012

Google Buys Nik Software

Google has acquired Nik Software, a company noted for its U-point technology, various Photoshop plug-ins and Snapseed, a mobile and desktop image editing & sharing application for iOS, Mac and Windows. Nik Software has earned many accolades for its products - including Apple’s iPad App of the Year 2011 for Snapseed and our own Software of the Year 2011 award for Silver Efex Pro 2 - but the main drive behind Google’s move was probably the financial success of Snapseed, which has attracted a large following despite being a paid application. Further details of the deal have not been disclosed.

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