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Thursday, November 29, 2012

Memoto Raises Half a Million Dollars for Unique Wearable Camera

After reaching its Kickstarter goal of $50,000 in just 5 hours, Memoto continued to rally support for its wearable micro-camera that captures every moment of your life in “photo keyframes,” ultimately surpassing two stretch goals and reaching a half million dollars in funding.  Capturing a 5-megapixel photo every 30 seconds, the Memoto camera is about the size of a large postage stamp and features geotagging, a built-in rechargeable battery with a LED indicator, and a micro-USB port for charging and downloading pictures to a computer. “Of course, you always dream that your product will have an impact like this, but we were blown away that we received so much support from the community in such a short time frame,” said Martin Källström, CEO of Memoto. “This device represents a turning point in how we remember and share special moments in our lives. It’s great that so many share our vision.”

Estimated availability for the Memoto camera is early 2013. The unit will be offered in Graphite grey, Arctic white and Memoto orange colors for $279. For the last two days on Kickstarter, Memoto will be offering the camera at the discounted price of $249.

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