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Friday, October 25, 2013

Nikon Launches Teaser Campaign

Nikon has launched a teaser campaign for a new camera, entitled "Nikon - Pure Photography." The first element of the campaign is a 34-second movie featuring a photographer who says, "It's in my hands again," which - together with the "Pure Photography" tagline - might allude to a retro-styled, fully manual digital camera. There is no close-up of the camera itself but one of the sound effects you can hear is reminiscent of a - rather quiet - shutter going off. You can view the video after the jump.

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