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Friday, April 26, 2013

SanDisk Joins Forces with the Coldest Journey

SanDisk is sponsoring The Coldest Journey, an expedition across Antarctica where voyagers will attempt take on one of the last remaining polar challenges. During their voyage, the team will undertake a number of scientific tests to capture images and data with the goal to make a significant contribution to our understanding of the true effects of global warming on the Antarctic continent. In order for the team to capture this journey while storing and sharing content on the move, SanDisk is providing the expedition team with SanDisk Extreme Pro SDHC memory cards and SanDisk Extreme SSDs. Veteran explorer, Sir Ranulph Fiennes, expedition leader of The Coldest Journey will be leading the team from the UK. “The team will stretch the limits of human endurance, covering 2,000 miles in six months at temperatures approaching minus 90°C,” Fiennes said. “When you’re looking to succeed in nature’s extreme margins, you need to have absolute trust in all of your equipment. We knew that when it comes to flash memory, be it SSDs to store our video, or SD memory cards to record the adventure, SanDisk is the ideal partner to have on board for The Coldest Journey.”

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