Samsung has unveiled the 8.1 mega pixel L100, the 10.1 mega pixel L110 and the 10.1 mega pixel L210 digital cameras. All three combine Samsung’s Digital Image Stabilization and Intelligent Face Recognition Technology in a compact aluminium body. The Samsung L210, L100 and L100 also feature 3x optical zoom, a bright 2.5” LCD display and a suite of advanced video and editing features The Samsung L100 will be available from February 2008 for £99, and the Samsung L110 and Samsung L210 will be available from March 2008 for £129 and £149 respectively.

Samsung Press Release

Samsung Cameras raises the bar with the next generation L-series cameras

6 January 2008 - Samsung Cameras, leaders in digital imaging and innovation, is pleased to announce the release of the 8.1 mega pixel L100, the 10.1 mega pixel L110 and the 10.1 mega pixel L210. These three, easy-to-use, digital compact cameras are the next generation cameras from Samsung’s popular L-series. All three combine Samsung’s Digital Image Stabilization and Intelligent Face Recognition Technology in a compact aluminium body.

Samsung’s Intelligent Face Recognition Technology detects the subject’s face and automatically adjusts auto focus and auto exposure to ensure better composition and image quality for portraits. The AF function instantaneously recognises the faces of subjects and accurately focuses on them before the AE function takes over, setting appropriate exposure to ensure the highest image quality.

All three models also feature 3x optical zoom, a bright 2.5” LCD display and a suite of advanced video and editing features including:
MPEG-4 Movie Recording mode lets users edit and zoom during filming
Shutter speeds of up to 1/1500sec for fast moving subjects
An ISO equivalent of 1600 for better pictures in low light
Auto Red Eye Fix
Various scene modes, continuous shooting and exposure bracketing to help get the best shots
10 megabytes of internal flash memory

The Samsung L100 will be available from February 2008 and the L110 and L210 will be available from March 2008 with RRPs as follows:
£99   L100
£129   L110
£149   L210

Customers requiring further information should call 00 800 122 637 27 or visit www.samsungcamera.co.uk

About Samsung Cameras
Samsung Cameras is a leader in delivering high-end digital cameras for today’s and future generations of photographers. Merging technical innovation with superior design, Samsung is one of the world’s most powerful and fastest growing brands today.

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