Sanyo Press Release

Sprint PCS Vision Multimedia Phone MM-5600 by SANYO Captures High Honor by Digital Imaging Marketing Association

CHATSWORTH, CA. – The Sprint PCS Vision Multimedia Phone MM-5600 by SANYO was selected out of the hundreds of digital products on display at the Photo Marketing Association 2005 Convention and Trade show in Orlando, Fla, to receive the prestigious DIMA (Digital Imaging Marketing Association) Innovative Digital Product Award. The award is presented by DIMA based on a comprehensive evaluation by a blue-ribbon panel of digital imaging editors and writers.

An Innovative Digital Product of PMA 2005 was defined by the judges as a product utilizing new technologies and/or applications in such a way as to make it either unique or the first of its kind. The MM-5600 by SANYO was introduced in the United States as SANYO’s first 1.3-megapixel camera phone with flash, digital zoom and macro setting for capturing close-ups, and a video camcorder for catching special moments. The device comes packaged with a 16MB removable miniSD memory card and adapter, and USB cable for printing photos directly from the phone to any PictBridge-enabled printer.

The miniSD card enhances the many features of the MM-5600 by offering a simple, portable way to store high-resolution images, video clips and music files. The files on the card can be easily downloaded to a PC for backup. With the included adapter, the miniSD card can be used to easily exchange data with select SD-compatible devices, such as card readers, photo kiosks, digital cameras and other devices.

The built-in 1.3-megapixel camera with flash, digital zoom and macro settings for snapping close-ups captures photos with resolution quality to make very good 4 in. x 6 in. prints. The MM-5600 by SANYO features a QVGA-resolution TFT LCD screen. The 260,000-color screen and 240 x 320 resolution provide sharp detail of objects when viewing videos, photos, games and other images on the phone.

In accepting the award, Andy Kodera, group vice president and general manager of SANYO Fisher Company’s Wireless Communications Division, commented, “In today’s highly competitive digital photo marketplace, it is a tremendous honor that the MM-5600 is recognized as an innovative digital imaging product.” Kodera added, “This is a third prestigious award for our handsets in recent months.” SANYO ranks “Highest In Overall Customer Satisfaction With Wireless Mobile Phones”, according to the J.D. Power and Associates 2004 U.S. Wireless Mobile Phone Evaluation StudySM*. In addition, the SANYO MM-7400 Multimedia phone was named an Innovations 2005 Design and Engineering Showcase honoree in the Wireless Communications category. Innovations 2005 is the Consumer Electronics Association’s (CEA) prestigious competition that honors product excellence in Design and Engineering.

*J.D. Power and Associates 2004 U.S. Wireless Phone Evaluation StudySM is based on responses from 13,458 U.S. households that have owned their current wireless phone for less than two years.For more information, visit www.jdpower.com.

About SANYO
SANYO Electric Co., Ltd. (NASDAQ: SANYY) is a $24 billion manufacturer and distributor of consumer and commercial electronics, including multimedia and telecommunication products. Based in Chatsworth, California, SANYO Fisher Company (a division of SANYO North America Corporation, a subsidiary of SANYO Electric Co., Ltd.) markets PCS phones, audio systems, portable and mobile electronics, televisions, DVD players/recorders, dictation devices, digital camera/camcorder combinations, home appliances, LCD projectors, security video equipment and air conditioning systems.

For more information, visit SANYO Wireless Communications online at www.sanyowireless.com.

About Sprint
Sprint offers an extensive range of innovative communication products and solutions, including global IP, wireless, local and multiproduct bundles. A Fortune 100 company with more than $27 billion in annual revenues in 2004, Sprint is widely recognized for developing, engineering and deploying state-of-the-art network technologies, including the United States’ first nationwide all-digital,f fiber-optic network; anaward-winning Tier 1 Internet backbone; and one of the largest 100-percent digital, nationwide wireless networks in the United States. For more information, visit www.sprint.com/mr.