X-Rite ColorChecker Video Targets to Debut in UK

February 12, 2016 | Zoltan Arva-Toth | Accessories | Comment |

XP Distribution have announced that they will be debuting the new X-Rite ColorChecker Video Targets in the UK at this month’s BVE show at the ExCel London (23rd – 25th February). X-Rite’s ColorChecker Video Targets are available in two versions. The pocket-sized X-Rite ColorChecker Passport Video (£126) comes in a rugged hard case, and includes four different targets - a colour reference card, a white balance tool, a three-step greyscale target and a focus calibratio tool. The X-Rite ColorChecker Video (£110) offers a larger form factor and includes 2 series of greyscale patches, a range of skin tone patches, a series of saturated and desaturated chromatic colours, and a full-size white balance target on the reverse side.

Press Release

X-Rite ColorChecker Video Targets to debut in the UK at BVE 2016

Birmingham, UK, 11th February 2016 - XP Distribution, the specialist distributor for X-Rite’s range of products aimed at the photographic and video markets, has today announced that they will be debuting the new X-Rite ColorChecker Video Targets in the UK at this month’s BVE show at the ExCel London at stand S15. To find out more about these products visit www.xritephoto.com/video-targets

X-Rite’s ColorChecker Video Targets are available in two forms to deliver consistent, predictable and repeatable results, frame-to-frame and camera-to-camera.

ColorChecker Passport Video delivers all-in-one pocket-sized convenience in a rugged hard case with four different targets:

A colour reference for evaluating specific chromatic colours aligned with video production, including skin tones, grey balance and highlights and shadows.

White balance for creating a consistent neutral white point, eliminating the need to correct each frame later.

A three-step grey scale target that includes white highlight, 40 IRE mid-tone grey and saturated black references.

A focus target that facilitates centre and edge focus.

ColorChecker Video’s larger format is great for camera checks and for wider shots, both in studio and on location. This two-sided target includes:

Two series of grey scale patches: seven smaller patches for even grey balance with extra steps close to the highlight and shadow regions, and four larger grey level rectangles, including a high gloss black, that are easily recognised by the camera,

A range of skin tone patches from light to dark along the outer edge for easy alignment.

A series of saturated and desaturated chromatic colours allowing for appropriate colour and saturation adjustments.

A full size white balance target on the reverse side.

Geoffrey Clements, Managing Director of XP Distribution, commented, “For many film makers, colour control is a critical part of their workflow. The experts on the X-Rite stand will be able to demonstrate how they can make this process easier, saving valuable time and money.”

The Event

Where: BVE, stand S15

When: Tuesday 23rd – Thursday 25th February

What’s on Stand?

During the exhibition, X-Rite’s team of experts will be demonstrating the capabilities of X-Rite’s colour management solutions, including monitor calibration with the i1Display Pro and capture control with the ColorChecker Video Targets.

There will be a wide range of special offers running throughout the show.

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