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After a four-year wait, Sony has returned to the enthusiast/semi-pro end of the DSLR market. Having made little impact in that market with the A700 that very closely resembled the conventional DSLRs made by Canon and Nikon, Sony has spent the intervening time developing something a bit different. The A77 builds on the company's 'translucent mirror' technology, and uses an electronic rather than optical viewfinder. The final result is a product that may look traditional, but is able to promise the unconventional.
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