PMA 2007: The Samsung L74 Wide digital camera features a 3.0 inch touch screen LCD, 7 megapixels, 3.6x optical zoom and 28mm wide-angle lens. There’s also Face Recognition AF & AE, ASR image stabilisation system and MPEG-4 SVGA quality movies. The Samsung L74 Wide will retail at £229.99 and will be available from leading high street and online retailers from mid-March 2007.

Samsung Press Release

Tuesday 30th January – Samsung today announced the launch of the compact 7 mega pixel L74 Wide digital camera.  Equipped with a 3.6x optical zoom and 28mm wide-angle lens for wider picture images, its ideal for price conscious consumers looking for a high quality easy to use camera to take with them on their travels.  The L74 Wide is equipped with a convenient Tour Guide function which provides travel information covering 2,600 regions in 30 countries– helping users to plan trips and find their way whilst traveling.  Equipped with 450 MB of internal memory, the L74 Wide can easily handle large amounts of travel information at any given time.

The L74 Wide, with a 3.0” Touch Screen LCD, includes Samsung’s Face Recognition AF & AE, which detects the subject’s face, automatically adjusts auto focus and auto exposure to ensure better composition and image quality in portraits, and other shots featuring people. The AF function instantaneously recognises the faces of subjects and accurately focuses on them.  The AE function then takes over, setting the appropriate exposure to ensure the highest image quality.  The touch screen LCD perfected with Samsung’s original Flash Graphic User Interface (GUI) which enables the user to access the diverse function intuitively and easily.

The L74 Wide also features Samsung’s proprietary ASR image stabilisation system which helps to produce the best possible images even in dimly lit conditions. Combined with the ability to capture in MPEG-4 SVGA quality the L74 Wide can take compelling moving pictures and once taken the camera allows for pictures to be edited rather than the user having to wait until they have PC access.

All of these features make the Samsung L74 the ideal travel companion. The L74 Wide will retail at £229.99 and will be available from leading high street and online retailers from mid-March 2007.

Customers requiring further information should call 00 800 122 637 27 or visit www.samsungcamera.co.uk

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