122 Million Digital Cameras by 2010

February 27, 2008 | Mark Goldstein | Global | Comment |

Canon PowerShot A590 ISThe world digital camera market is projected to reach 122 million units by the year 2010. The United States and Europe has a combined share of over 59%, with Asia-Pacific expected to offer strong growth backed by the growing affluence of the population. Technical innovations in batteries, photo printing, storage devices and internet technologies are expected to propel the growth of digital cameras.

Global Industry Analysts Press Release

World Digital Camera Market to Reach 122 Million Units by 2010, According to New Report by Global Industry Analysts

Driven by widespread consumer awareness, lifestyle trends and growing compatibility among equipments because of standardization, the world digital camera market is projected to reach 122 million units by the year 2010. Asia-Pacific is expected to offer strong growth backed by the growing affluence of the population in this region. With consumers fast replacing their conventional 35mms cameras with new digital variants, single-lens reflex (SLR) digital cameras are expected to score huge gains in the upcoming years.

San Jose, California (PRWEB) February 26, 2008—The world digital camera market stands enthused by the effervescent level of technology development and product feature innovations. Technical innovations in the field of batteries, photo printing, storage devices and internet technologies are expected to propel the growth of digital cameras. Wireless communications enabled digital cameras, for instance, are growing in popularity, given their cutting edge advantages and benefits, such as, added convenience, effectiveness, and functionality in the form of e-mail transmission ability, enhanced storage media, compatibility with PC image processing, and higher image resolution.

Ease of use, compact design, size, style and convenience are few of the product features critical to commercial success in the marketplace. In addition, amplified digital photo improvement and management software, shorter shutter delays, partial image capturing, ability to modify scene backgrounds, high-end optical and storage features, also represent product features, which play an instrumental role in keeping demand alive and consumer enthusiasm sufficiently kindled. Encouraged largely by rapidly falling prices, higher functionality and improvement in picture quality, consumer preferences are increasingly shifting towards medium and high-end models, thereby promising expanded market opportunities. The waxing popularity of single-lens reflex (SLR) digital cameras is triggering several acquisitions in the industry, since production of these cameras requires advanced optical technologies. Matsushita, Sony and Samsung are few global players who have forayed into the SLR digital camera market, lured by its lucrative potential. Sony’s teaming up with Konica Minolta, and Samsung’s partnership with Pentax represent just the tip of the iceberg. The industry is abuzz with mutually synergistic alliances, partnerships, and collaborations.

Digital Cameras: A Global Strategic Business Report
As stated by the recent report published by Global Industry Analysts, Inc., world digital camera market is dominated by the United States and Europe with a combined share of over 59%, estimated for the year 2007. In the >2 MP - 5 MP digital camera market, European sales are estimated at 7 million units. Global sales in the above 5 MP digital camera market are expected to grow at a CAGR of over 50% through the period 2001-2010. In Europe, Germany and the United Kingdom, together, collar nearly 43% of the market for digital cameras.

Leading global and regional players operating in the industry include Canon Inc, Fujifilm, Samsung, Eastman Kodak Company, Sony Corporation, Toshiba America Inc, Sanyo Electric Co Ltd, Nikon Corporation, Olympus, Polaroid, Leica Camera, Panasonic, Casio Computer Co Ltd, Hewlett-Packard Company, and Vivitar Corp, among others.

The report titled “Digital Cameras: A Global Strategic Business Report” published by Global Industry Analysts, Inc., provides a comprehensive review of market trends, drivers, issues, challenges, and technology developments. Richly annotated with authoritative, and unbiased commentaries, and hard-to-find statistical facts, the report provides unequivocal views on future potential while throwing light on the prevailing climate in key regional markets. Product markets analyzed in the report include

< or = 2 MP Digital Cameras, >

2 MP - 5 MP Digital Cameras, and above 5 MP Digital Cameras. Latent demand patterns in product markets are quantified across major geographic market verticals including the United States, Canada, Japan, France, Germany, United Kingdom, Italy, and Asia-Pacific, among others. Also provided in the report is an enumeration of recent mergers, acquisitions, and other strategic industry activities.

For more details about this research report, please visit

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world’s largest market research publishers. The company employs more than 700 people worldwide and publishes more than 880 full-scale research reports each year. Additionally, the company also offers a range of more than 60,000 smaller research products including company reports, market trend reports and industry reports encompassing all major industries worldwide.

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