LaCie Press Release

PORTLAND, OR (September 2006) – LaCie today announced increased capacities for its LaCie Hard Drives Design by FA Porsche. New drives reach a phenomenal 500GB in a small, sleek case created exclusively for LaCie by the renowned agency Porsche Design GmbH. Exhibiting world-class style and elite performance, LaCie Hard Drives Design by FA Porsche allow people to easily add massive storage to a desktop computer. New USB drives are shipping now, and FireWire drives ship in October. LaCie Senior Product Manager Olivier Mirloup said, “LaCie’s awarded FA Porsche-designed hard drives are quiet, easy to carry and stack, and now have some of the largest capacities available at a low price per gigabyte. These drives are the fastest, easiest way to add storage to your computer, making room for lots of additional video, audio and music files. And our 1-Click Backup Software simplifies data protection.”

LaCie Hard Drives Design by FA Porsche offer the choice of a USB or FireWire interface for use with Windows, Mac OS or Linux. Cables are included for immediate use. Drives are durable and lightweight for transporting from one machine to another, and multiple drives can be stacked thanks to secure rubber feet underneath.

Features
* Spacious storage of 160-500GB
* Lightweight, sleek design by FA Porsche
* No installation needed—just plug-and-play
* 1-Click Backup Software for PC/Mac
* USB or FireWire interface

Availability
LaCie Hard Drives Design by FA Porsche with USB are available immediately via LaCie websites and from other online and retail distributors. FireWire drives will ship in October. Drives come with all cables needed for immediate use, as well as LaCie Backup Software for PC/Mac. Pricing information below. For more details, visit www.lacie.com

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LaCie Hard Drive Design by FA Porsche USB 160GB   $99 (FireWire is $119)
LaCie Hard Drive Design by FA Porsche USB 250GB   $129 (FireWire is $139)
LaCie Hard Drive Design by FA Porsche USB 320GB   $159 (FireWire is $189)
LaCie Hard Drive Design by FA Porsche USB 500GB   $249 (FireWire is $279)

About Porsche Design GmbH
The agency is known for creating striking designs for objects as various as motorcycles,
cameras, lamps, sunglasses, furniture, street lighting and tramways. Porsche Design evokes
a style based on purity, simplicity and elegance, the subtle balance of function and form.

About LaCie
LaCie creates external storage solutions and color monitors that help professionals and everyday users easily manage their digital lives. Powerful technology combined with unique designs by the internationally acclaimed Philippe Starck, Neil Poulton, Porsche Design GmbH, Ora-Ïto and Karim Rashid make LaCie the world leader in storage innovation. Established in France in 1989, LaCie is now headquartered in North America, Europe and Asia and listed on the Paris Nouveau Marché (code 5431). For more information, visit www.lacie.com.