ATP Electronics Inc. Press Release 01/12/04

Ready for Mass Production
Highest Capacity SD card for Data Storage Intensive Applications in GPS mapping, Healthcare, Professional Grade Photography and music players

Sunnyvale, CA (Dec. 1, 2004) - ATP Electronics Inc., a leading manufacturer of high capacity, high performance digital flash media products, announced today that its 2GB SD flash cards are ready for mass production for its OEM customers, distributors and retailers.  The 2GB cards, in addition to offering a superior level of performance (60x or up to 10MB/s), are designed to meet the specific demand for higher capacity, highly durable flash cards set forth by GPS navigation units, high end digital photography, medical record keeping, and the ever-popular portable music-players.

The ATP 2GB cards, like its smaller SD siblings, are intended to withstand any harsh environment, offering ample protection from water, dust, electrostatic discharge, and
extreme temperatures.  This superior versatility and reliability makes the new ATP cards ideal for any indoor or outdoor portable electronic application.

The twofold increase in capacity to 2GB will also allow high end, professional digital photographers to store pictures with the highest quality settings (130 6-megapixel, uncompressed Tiff files).  Although this does result in colossal file sizes, a super fast transfer rate will continue to allow for the fast, snappy shooting that action shooting requires. 

With each flash card holding 2GB of data, reliability is also a significant issue.  ATP uses the highest quality components giving the cards a 10 year data retention rating and a lifetime of 100,000 read/writes.

ATP 2GB SD cards will be priced at a MSRP of $249.  For more information, please visit flash.atpinc.com or email [email protected].

About ATP:
Founded in 1991, ATP (Advanced Technology & Packaging) Electronics, Inc. is a recognized leading manufacturer of high-capacity flash digital media solutions as well as top quality memory products, including high-density memory modules for servers, workstations, desktop, cell computing and embedded systems. With strictly regulated ISO 9001 certified facilities and advanced technologies in memory packaging, module designs, testing and qualification, ATP’s latest products feature 1GB SD and MMC, 512MB miniSD and RS-MMC, as well as high speed DDR333/400 and high-density 2GB/1GB/512MB modules. ATP is committed to Performance, Quality, Compatibility and Reliability. Headquartered in Sunnyvale, California, ATP also has offices in UK, Taiwan and China. For more information on ATP’s flash memory products, visit http://flash.atpinc.com or email [email protected].

ATP and the ATP logo are trademarks of ATP Electronics Inc. ATP Electronics Inc. is an authorized licensee of the SD trademark. All other brand or product names are trademarks or registered trademarks of their respective holders.