Casio Press Release 08/01/04

January 8th 2004 ? CASIO Electronics Co. Ltd, today announced the latest addition to its popular QV compact digital camera series, the new 5.0 megapixel QV-R51. Following the success of the QV-R3, the QV- R4 and most recently the R40, the new QV-R51 (as with all CASIO digital cameras) has been designed to be fast, stylish, compact and exceptionally easy to use.

CASIO continues to innovate in digital technology and has packed even more functionality than its previous compact digital cameras. Whilst retaining CASIO?s industry leading start-up time of just 1 second and an enviable 0.01 second shutter release lag time, the QV-R51 also features a large 2.0? LCD screen which enables easy viewing and editing of images.

The new QV-R51 features CASIO?s revolutionary Stack MCM*1 which radically improves the camera?s functionality and more importantly its battery life. The new Stack MCM technology reduces battery power consumption by up to 40%, thereby allowing the user to shoot as many as 900 photos (2 ? hours) on a single charge*2.

Other features include a 3x optical zoom, magnesium alloy body and CASIO?s easy to use BESTSHOT mode. With 21 pre-defined built in settings, users can take beautiful, clear shots in any lighting condition. Image quality is further enhanced by the camera?s unique noise reduction process, which helps users take even better images using the BESTSHOT modes. The QV-R51 also comes with a new seven point multi auto focus system ? increased from the five auto focus points in previous models ? for even easier, more accurate focusing.

In addition to the features that consumers have come to expect from CASIO digital cameras, the new QV-R51 also includes features such as ?Direct-On?, that lets you start the camera up in either record or play mode instantly. With all these features built into such a small camera, the new QV-R51 is likely to be one of 2004?s must have consumer gadgets. The new CASIO QV-R51 will be available in the UK from March 2004.

*1 Stack MCM (Multi-Chip Module): A technology that enables the mounting of high density chips on top of each other
*2 With the LCD switched off