DIWA Press Release

Numerous members of the DIWA organisation having tested individual, off-the-shelf samples of the Casio EXILIM Pro EX-P505, praise the camera for its clever approach to satisfy the constantly more demanding consumer. 5x optical zoom, 5 Megapixel resolution, High Quality movie with stereo sound and loads of useful features are fitted into a remarkably compact and user-friendly body.

Amsterdam, 17. June, 2005 – DIWA (Digital Imaging Websites Association), a world-wide organisation of collaborating websites, today announces a DIWA Silver Award to the Casio EXILIM EX-P505 digital compact camera.

The reviewers were impressed to see how Casio’s engineers have managed to adapt the credit card size symbolising the EXILIM concept, yet maintaining the professional SLR look as well as including a multitude of features normally found in much larger cameras. Most surprisingly is its powerful and high quality 5x optical zoom lens with focal lengths comparable to 38-190 mm in a 35 mm film camera, including macro as close as 1 cm, 7-points auto focus as well as an option for manual focus. The EX-P505 also delivers fast startup, auto focus and playback function, virtually instant shutter release response, 5 Megapixel resolution for 30x40 cm (12x16”) photo quality prints, a large movable 2-inch (5.1 cm) LCD screen, fully automatic and manual controls and tailor made Best Shot programs optimized for 22 different scene types. The EX-P505 also introduces stereo sound to movie recording, with VGA resolution and 30 fps in the high quality MPEG-4 format.

Kai Thon, DIWA’s test manager comments: “No other camera combines compactness and high quality features like the Casio EXILIM EX-P505. Aimed at an audience in search of a handy, user friendly camera with extended optical zoom capabilities, excellent movie functions and a multitude of creative options through manual override, the EX-P505 is a top shelf selection. Still, its price is pleasantly modest.”

The DIWA group of camera experts found the image quality to be well adapted for its targeted consumer, with true colours, low image noise, impressive macro and a wide range of individual preferences for the ambitious photographer. Movie enthusiasts can enjoy ingenious features like Past Movie, Short Movie, Movie Edit and Movie Print functions, compatible with the easy-to-use PictBridge standard via a USB 2.0 High-Speed interface.

Other high scoring details are the 7-point auto focus system with auto or manual selection, the efficient pop-up flash with Flash Assist function, the powerful Super Life rechargeable battery pack, the foldable swivel LCD screen, the unique EX quick menu and Icon Help, the comfortable, secure grip with good camera balance, the EXILIM Engine high-speed image processor and last, but not least, a surprisingly budget-friendly price.

About DIWA
A fast growing independent, authoritative, industry organization
The Digital Imaging Websites Association (DIWA) is a fast growing group of independent Web-based specialist publications dedicated to digital imaging. DIWA harnesses the collective talent and expertise of its members, resulting in industry awards that command unparalleled confidence and value, both for consumers and the industry, alike. DIWA awards come in the form of bronze, silver and gold medals for various product categories.

Unique bullet-proof test scoring procedure
DIWA product test awards are exclusively decided through the analysis of multiple test scores from different DIWA testers, testing different samples of the same product. A very detailed and comprehensive standardized scoring procedure is employed, tailored carefully for each category of product. Multiple testing eliminates the chance of an isolated, unrepresentative product sample or test error, or even hidden bias, from affecting the trustworthiness of the overall result.

Awards throughout the year
DIWA is also unique in its policy in issuing awards for deserving products throughout the year, culminating in annual best of the year Platinum medal awards in each category.

DIWA Awards members:
- Czech Republic:  www.fotoaparat.cz
- Denmark:  www.digitalmagasinet.dk
- Germany:  www.digitalkamera.de
- Netherlands:  www.letsgodigital.org
- Norway:  www.digit.no
- Poland:  www.fotopolis.pl
- Slovenia:  www.e-fotografija.com
- Spain:  www.nuevafotografia.com
- Turkey:  www.diginorm.com.tr
- United Kingdom:  www.photographyblog.com
- United States:  www.steves-digicams.com

The DIWA multi-lingual Web site
At the heart of the DIWA organisation is its multi-lingual Web site, www.diwa-awards.com, where you can find links to the latest reviews published by DIWA member publications. The site also archives DIWA awards and is designed to aid consumers in their choice of imaging products.

For further information about DIWA please visit our Web site – www.diwa-awards.com - or email us at info@diwa-awards.com.