Digital Foci Press Release

Digital Foci Ships Picture Porter Elite - Portable Digital Photo Album with Large 3.6” LCD - 40GB & 80GB Portable Hard Drive Securely Saves Photos on the Road - Prints Photos without a Computer – Plays MP3s, Records Voice & Video!

Los Angeles, California, July 26, 2006– Digital Foci, Inc. today announced that it is shipping the highly anticipated Picture Porter Elite 40GB and 80GB portable digital photo albums with built-in hard drive and memory card reader.  Featuring a large 3.6” LCD for easy viewing, Picture Porter Elite lets you instantly and securely save and view digital photos and video on its hard drive wherever you go, so you can keep snapping away and stop worrying about limited memory card space on your digital camera.

Becomes a Portable Digital Photo Album
With its high-capacity hard drive, you can now carry your collection of digital photos and video with you all the time right in your pocket and relive your memories anytime, anywhere. While viewing photos on Picture Porter Elite’s bright LCD, you can rotate, zoom, pan, view EXIF and histogram information, and play slideshows. You can also connect Picture Porter Elite to a TV and share your video, photos and music with family and friends on a big screen in the comfort of your living room.

Especially valuable for vacations, trade shows, special events, parties, business presentations, and for pro photographers who take and show a large number of photos, Picture Porter Elite saves photos on its hard drive, so you don’t have to lug around a heavy laptop on the road.  Picture Porter Elite takes the worry out of losing precious photos stored on easily damaged memory cards. On its large LCD viewing screen, you can clearly inspect the photos before deciding which are keepers and which to retake.  Its built-in memory card slot lets you copy and archive photos without the need for cumbersome peripheral attachments or cabling.

Print Directly Without a Computer
Picture Porter Elite supports the PictBridge standard so you can print directly to any PictBridge compliant printer without a computer.  Just connect Picture Porter Elite by USB to a PictBridge compliant printer and print photos as you view them on the Picture Porter Elite screen.  Imagine the convenience of printing photos directly to your printer without the hassle of using a PC or complicated image-editing software!

Works with All Popular Media Formats
Picture Porter Elite works with all popular media card formats, including CF I/II, MD, MMC, SD Card, Memory Stick, MS PRO, and MS Duo, and MS PRO Duo, so you can copy and save your precious pictures directly from just about any digital camera memory card format. While traveling with a group, you will be able to copy everybody’s digital photos onto Picture Porter Elite, regardless of the digital camera brand or model.

Keep Entire Collection of Content in One Place - Plays MP3s & Video
Picture Porter Elite is also perfect as a portable MP3 and video player—keep your entire collection of content in one place for easy access.  Picture Porter Elite supports MP3, WMA, AAC, WAV music formats, and MPEG-1, MPEG-4, WMV9, and MJPEG video formats.

Digital Voice/Video Recorder
With built-in microphone and recording capability, you can use Picture Porter Elite as a voice recorder to record lectures, interviews, or conferences.  Picture Porter Elite also records video straight from TV or any other video source with a scheduled recording function.  Using high-compression MPEG-4 encoding, Picture Porter Elite keeps the file sizes small for easy sharing while maintaining a high level of picture and sound quality.

Data Bridge
Compatible with Windows and Mac, Picture Porter Elite lets you easily transfer files to and from your computer and between computers with different operating systems through its high-speed USB 2 connection.  Moreover, bi-directional data transfer lets you copy files directly from any memory card to the Picture Porter Elite hard drive and vice versa.

Picture Porter Features
•  Photo, video, and MP3 player
•  Large 3.6” Color LCD screen for viewing pictures and videos
•  Built-in card slots for instant photo backup from memory cards
•  Memory card format support of CF I/II, MD, MMC, SD Card, Memory Stick, and MS PRO (xD-Picture card, miniSD, RS-MMC, MS Duo, and MS PRO Duo with adapter)
•  Bi-directional data transfer that allows direct transfer to and from memory cards
•  Output to TV or projector
•  Directly print to PictBridge compliant printers
•  Built-in speaker
•  Digital audio recorder with built-in mic or line-in input
•  Digital video recorder with scheduled recording function
•  FM radio tuner with 18 preset channels available
•  Image format support for JPEG, Tiff, BMP, GIF, RAW
•  Music format support for MP3, WMA, AAC, WAV
•  Video format support for MPEG-1, MPEG-4,, WMV9, MJPEG
•  Hi-Speed USB 2.0 for fast uploads and downloads to and from your computer
•  Long-lasting user-replaceable rechargeable Li-Ion battery for up to 4 hours of video and 12 hours of music
•  Transfers files between multiple computers running different operating systems

Picture Porter Elite is compact and light-weight, weighing only 11 oz. (with hard drive and battery included) with dimensions of 5.3” (W) x 3.1” (L) x 1.1” (H).  It comes in stylish black metallic and has 2 storage capacities: 40GB and 80GB. Picture Porter Elite comes complete with USB cable, audio cable for stereo RCA audio output, video cable for RCA video output, audio/video bus cable for A/V input, earphones, AC power adapter, user-replaceable rechargeable Lithium-Ion battery, remote control, custom designed carrying case, wrist strap, and user’s guide.  Picture Porter Elite is available August 7, 2006 with pricing starting at $449. 

About Digital Foci
Digital Foci helps consumers manage and enjoy their digital content collection easily. The company enhances people’s lives by allowing them to seamlessly move digital photos, video, and music from one place to another. With Digital Foci products, consumers are able to enjoy any of their digital content on any device without ever worrying about format compatibility. Digital Foci products include digital picture frames, photo displays, storage devices, and card readers for transfer, storage, and management optimized for any setting where you choose to enjoy your digital content.

Digital Foci (pronounced “foe-sigh”) is the plural form of the word “focus” and symbolizes the many distinct points where light and sound converge and diverge. It is at these digital focus points, or foci, where you view and share your digital pictures, watch your digital video, listen to your digital music, and access your digital files.