DP-Now's PIXMA Overview

July 10, 2004 | Mark Goldstein | Printers | Comment |

DP-Now has published a great analysis of yesterday’s new printer launch by Canon, including full details of pricing compared to Canon’s main competitors.

“We came away from Cannes feeling buoyed by the highly professional launch marketing machine and by genuine admiration for the technology and design that PIXMA embodies. But now we have seen Canon’s initial pricing we’re not sure if the formula is quite right for the kind of market success that various senior Canon managers so passionately pledged to achieve ? to be number one, no less. We’ll just have to wait and see?”

Website: DP-Now - Style drives Canon’s new PIXMA ink-jet printer and multi-function branding

DP-Now editor Ian Burley is obviously a busy man, as he’s also found time in his busy schedule to spend a week on the sunny island of Kos in Greece attending a Hewlett-Packard event (not that I’m jealous or anything!). Find out how Ian was one of the winners in a competition judged by Douglas Kirkland, the California-based celebrity and fashion photographer. And Ian dares to call this “work”!

Website: DP-Now - dpnow editor lands photo contest prize