ExpressDigital Darkroom Enhanced
ExpressDigital Press Release
ExpressDigital Extends Darkroom Software with Retouching Tools, Advanced RAW Workflow, and Quick Set-Up Wizards
ENGLEWOOD, CO—February 24, 2006—ExpressDigital, the leader in digital workflow software, internet storefronts, and lab solutions, announced today an enhanced version of its flagship software,
ExpressDigital Darkroom. The enhancements include new built-in retouching tools, advanced RAW workflow, quick-and-easy set-up wizards, and proactive online marketing campaigns. “Ease-of-use combined with new money-making and time-saving features defines this release of Darkroom,” explained Graham McFarland, President and CEO of ExpressDigital. “With over 16,000 professional photographers relying on our solutions everyday, this new release was custom built for the digital professional.
Retouching Tools Built-In
Among the enhanced version’s updates are built-in retouching tools that eliminate the need for external software. The tools include cloning, dodge and burn, sharpen, blur, blemish-removal and spot color. The new retouching elements are applied in a non-destructive manner, always keeping the digital negative safe. Users can apply the retouch capabilities simply and easily, defining them as a brush, lasso, oval, or rectangle. Darkroom saves time, improves quality, and eliminates the need for costly, third-party image editing software.
Advanced RAW Workflow
Darkroom introduces a new advanced RAW workflow, which makes working with RAW images just as easy as working with jpegs. Ability to adjust the white balance, color, exposure, contrast, and
shadows quickly to digital RAW, expands Darkrooms flexibility and practicality. Darkroom’s RAW compatibility includes formats from the leading camera manufacturers such as Canon and Nikon, as well as Adobe DNG. Darkroom allows the photographer to work with RAW images through every step of its powerful workflow—from capture to print.
Quick Set-Up Wizards
Incorporating a digital workflow into any photography business has just become easier with the addition of a variety of friendly set-up wizards to the Darkroom software. Quickly set-up print packages, print options, online storefronts, and connectivity to professional labs with only a few clicks of the mouse. Increased software usability, together with expanded features and functionality, provide the maximum user experience.
E-mail Marketing
With the introduction of the new PhotoReflect.com, photographers can now use Darkroom like never before. Photographers can connect e-mail addresses with photos through the Darkroom software, providing the ability to actively e-market to customers to increase storefront sales. This powerful feature automatically sends a link to customers directing them to preview, share and buy their published photos.
ExpressDigital Darkroom’s new retouching tools, advanced RAW workflow, quick set-up wizards, and e-mail marketing further enhance the best professional photography workflow solution in the
industry.