Fujifilm Achieve Double Honours at the 2016 EISA Awards

August 19, 2016 | Zoltan Arva-Toth | Compact System Camera , Lenses | Comment |

Fujifilm have announced that two of their products, the X-Pro2 mirrorless camera (pictured) and the Fujinon XF100-400mm f/4.5-5.6 R LM OIS WR lens, have been crowned winners at the recent 2016 EISA awards. The X-Pro2 has been named "European Professional Compact System Camera 2016-2017," whilst the XF100-400mm f/4.5-5.6 R LM OIS WR has won the "European Compact System Zoom Lens 2016-2017" category.

Fujifilm Press Release

Fujifilm achieve double honours at the 2016 EISA Awards

FUJIFILM X-Pro2 and FUJINON XF100-400mmF4.5-5.6 R LM OIS WR lens crowned winners at the annual 2016 EISA Awards

FUJIFILM Corporation (President: Kenji Sukeno) is delighted to announce two of its products, the FUJIFILM X-Pro2 mirrorless digital camera and the FUJINON XF100-400mmF4.5-5.6 R LM OIS WR lens, have been crowned winners at the recent 2016 EISA (the European Imaging and Sound Association) awards.

Fujifilm X series cameras have consistently triumphed at the EISA awards for the last 5 years, with the FUJIFILM X100 camera winning an award in 2011, FUJIFILM X-Pro1 in 2012, FUJIFILM X100S in 2013, double honours in 2014 for the FUJIFILM X-T1 camera and FUJINON XF56mmF1.2 R lens, and double honours in 2015 for the FUJIFILM X-T10 camera and FUJINON XF16-55mm R LM WR lens.

1. EUROPEAN PROFESSIONAL COMPACT SYSTEM CAMERA 2016-2017 - The FUJIFILM X-Pro2 Mirrorless Digital camera

The FUJIFILM X-Pro2 is a professional documentary and street photographer's dream. With the new 24.3-million-pixel X-Trans™ CMOS III sensor the X-Pro2 delivers incredibly detailed pictures that can be further enhanced with Fujifilm's realistic film simulations. The unique hybrid multi viewfinder combines an electronic viewfinder with an optical viewfinder that includes an electronic rangefinder, whilst the well-built weather sealed body promises reliable shooting under all conditions. Last but not least, the FUJIFILM X-Pro2 is a speed demon with up to 8fps continuous shooting and electronic shutter speeds up to 1/32,000 of a second.

2. EUROPEAN COMPACT SYSTEM ZOOM LENS 2016-2017 - The FUJINON XF100-400mmF4.5-5.6 R LM OIS WR X Mount Interchangeable Lens

The FUJINON XF100-400mmF4.5-5.6 R LM OIS WR is a super telephoto zoom that gives a 150-600mm equivalent range when used on Fujifilm APS-C sensor cameras. It’s the perfect complement to the new X-T2 camera, giving X system users access to sport and wildlife photography. High-end technologies including ED glass deliver excellent image quality, even when the lens is used wide open, and autofocus is silent and exceptionally fast. The lens is incredibly light for its range, yet the quality of construction is outstanding and versatile, thanks to the weather sealing. With effective optical stabilisation, it's easy to use without a tripod.

Fujifilm will continue to work on the development of excellent products and services that address user needs, thereby contributing to the further development of photographic culture

* EISA (the European Imaging and Sound Association) is the association of 50 special interest magazines from 20 European countries. In June each year, the editors-in-chief from all EISA member magazines meet to decide which of the products analysed in their publications during the past year deserve a coveted EISA Award. The six categories under consideration are: Audio, Home Theater, In-car Electronics, Mobile Electronics, Photography and Video.

ABOUT FUJIFILM:

FUJIFILM Corporation and its group companies develop, produce and market products in the Imaging Solutions business (colour films, digital cameras, photofinishing equipment and colour paper, chemicals and services for photofinishing) and Information Solutions business (equipment and materials for medical diagnostics and life science, equipment and materials for graphic arts, flat panel display materials, recording media, optical devices, electronic materials and inkjet materials). The company employs more than 80,000 people worldwide, with 282 subsidiaries all over the world. Uniquely placed to be a market leader in digital imaging, Fujifilm develops and manufactures its own sensors, lenses and processing technology. In addition to its production plants and R&D operations in Japan, the company has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and CTP printing plates, and has further factories in Brazil and China. It has a global turnover in excess of ¥114 billion (around £795 million). In the UK, Fujifilm has been supplying the imaging, printing and graphics industries, as well as consumers, professional and enthusiast photographers, with high quality, innovative products and services for over 30 years. Fujifilm UK currently employs more than 390 people and is one of the country's most popular photographic and imaging brands.

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