"Girls On Film" Go Digital with Olympus µ DIGITAL 800
Olympus Europe Press Release
First Olympus µ DIGITAL 800 goes to Duran Duran
Hamburg, 13 June 2005 – The legendary Duran Duran are currently on a world tour promoting their latest album “Astronaut”. When they stopped by in Hamburg, Olympus had a special surprise in store for them: an 8.0 million pixel µ DIGITAL 800. The Japanese camera manufacturer presented Nick Rhodes, head of the band and avid photographer, with the first available model of this series in Europe. Incorporating BrightCapture Technology, the µ DIGITAL 800 is particularly suited for taking shots in challenging lighting conditions, such as at concerts. In situations of low light – where other cameras frequently disappoint – the built-in LCD automatically increases brightness to ensure accurate framing and deliver crystal clear images. And that’s sure to hit the right note with Duran Duran! The first of Nick’s shots can now be seen at www.duranduran.com.
About the µ DIGITAL 800
There’s more to the µ DIGITAL 800 than meets the eye. Behind its stylish weatherproof* exterior, available in a choice of glossy dark blue or silver, Olympus packs a host of advanced features giving photographers incredible freedom. This 3x optical zoom camera boasts a huge 8.0 million pixel resolution to produce amazingly high-definition shots. And so that the results can be seen in all their glory, this model incorporates an extra-large 6.4cm LCD. Using HyperCrystal technology, the monitor assures wide viewing angles and clear views – even in bright sunlight. Together with the all-new BrightCapture Technology, it also significantly enhances views as well as shooting in extremely low-light situations. Moreover, options such as Aperture and Shutter Priority give users extra flexibility to pursue their creative urges.
About Olympus
Olympus is one of the world’s leading manufacturers of opto-digital products for business, leisure, medicine, science and industry. The parent company was founded in Japan in 1919. Just one year later, Olympus produced Japan’s first microscope – the Asahi. In 1963, the European headquarters was established in Hamburg. Today, the Olympus Europe Group consists of more than 50 marketing, service and production companies in almost all European countries.
About Duran Duran
Visit: www.duranduran.com
* Weatherproof equivalent to the IEC standard publication 529 IPX4