Research and Markets have published a new report entitled “Global Digital Camera Market 2011-2015”. Prepared by the analysts of TechNavio, the report forecasts that the global digicam market will expand at a compound annual growth rate (CAGR) of 10 percent over the period 2011-2015. “One of the key factors contributing to this market growth is the increasing demand for digital cameras in emerging markets,” the company says. “However, the increasing smartphone penetration could pose a challenge to the growth of this market.” The report is available for purchase through the website below.

Website: Research and Markets

Research And Markets Press Release

Research and Markets: Global Digital Camera Market 2011-2015 Report Features Vendors such as Nikon corp., Samsung Electronics Co. Ltd. and Canon Inc

DUBLIN—(BUSINESS WIRE)—Research and Markets (http://www.researchandmarkets.com/research/89fkdj/global_digital_cam) has announced the addition of the “Global Digital Camera Market 2011-2015” report to their offering.

TechNavio’s analysts forecast the Global Digital Camera market to grow at a CAGR of 10 percent over the period 2011-2015. One of the key factors contributing to this market growth is the increasing demand for digital cameras in emerging markets. The Global Digital Camera market has also been witnessing the availability of user-friendly image processing software. However, the increasing smartphone penetration could pose a challenge to the growth of this market.

Commenting on the report, an analyst from TechNavio’s Hardware team said; Digital camera consumers are highly motivated to use digital cameras. This is mainly because of the increasing availability of user-friendly image processing software such as Adobe Photoshop and Microsoft Office Picture Manager. Moreover, there is a range of user-friendly open source image processing software that increases the feasibility of getting access to such software. As a result, end-users are able to capture their favorite moments and customize the captured pictures using this software and with the help of their creative mind.

According to the report, as the popularity of digital cameras and the spending capacity in the emerging markets such as the markets in China and India increase, the demand for digital cameras also increases rapidly. In addition, the perspective of a digital camera as a primary or secondary household accessory has increased the purchasing of digital cameras in the emerging markets. Furthermore, the practice of capturing every possible moment with digital cameras has spread rapidly in the emerging markets. As a result of the increasing use of digital cameras in the emerging markets, the global vendors are expected to have a higher proportion of their sales from the emerging markets during the period 2011-2015.

Further, the report also discusses that the rapid penetration of smartphones in the Global Electronics market has been hampering the growth and the adoption of digital cameras.

For more information visit http://www.researchandmarkets.com/research/89fkdj/global_digital_cam

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