Hama Press Release

On the occasion of Photokina, Hama announces CompactFlash and Secure Digital cards, with respectively 1, 2 and 4 GB capacity, characterised by extreme speeds at a factor of 150 (1 x = 150 kB/sec.). Extremely quick – most people would think of motorsport, where presently the exemplary career of a German driver nears its end. In terms of photography, however, we are referring to memory cards with rapid write and read speeds. This is where the accessories pro Hama is on the verge of a tremendous breakthrough with its new Tech Line.

The Tech Line memory cards – with continuous write speeds of up to 22 MB per second, especially developed for HD video and high-resolution video recordings – are particularly recommended for digital lens reflex cameras which are gaining in sales. Successful shootings of sports events often have only fractions of a second available. A basic requirement for success is that the write speed and capacity also continually support standards. 

The exclusive Tech Line is available from specialised dealers starting October, and can be easily recognised there by its unique and eye-catching packaging. Presented in an upscale black and silver box, with a transparent window and an immediately apparent note regarding the swift speed and 10 year guarantee.