Intelligent Mobile Solutions Limited Press Release 01/12/04

IMS LAUNCHES DSLRCLEAN - A REVOLUTIONARY NO-LIQUID WAY TO CLEAN DIGITAL SLR SENSORS.

Intelligent Mobile Solutions Limited (IMS) has launched a groundbreaking new product DSLRClean (TM) - a specially created cleaning stick for removing dust from digital SLR camera sensors.

The DSLRClean sticks use a unique micro-pore swab to create a mini vacuum effect, gently lifting dust from both CCD and CMOS type sensors.

The DSLRClean sticks are an effective and safe solution for sensor cleaning at less than half the cost of other available products.

“Dust has always been an issue with any photographic system, whether on lenses or slide negatives or in the camera chamber,” said IMS managing director Andrew Stagg.

“But the need for an effective, low cost solution has sharply increased with the advent of the digital SLR.

“With over a million digital SLRs in circulation in the UK alone, sensor dust is a major issue for photographic professionals and amateurs alike.”

There are several solutions on the market which require either brushes or liquids. The DSLRClean? sticks use a solution that does not involve the insertion of a static charged brush (which can have a negative impact on CMOS devices as they are incredibly sensitive to charge build-up) or the use of hazardous liquids.

?As a digital SLR user myself I was not prepared to risk the investment in my cameras with electronic or liquid damage,? Andrew added.

?The DSLRClean? sticks represent a no risk, easy to use alternative.?

DSLRClean? is available online from www.intemos.com at a cost of ?18.95 including shipping. Currently available in the UK only, DSLRClean? will be available worldwide from January.