The sixth annual International Loupe Awards are open for entries. Photographers entering the Loupe Awards select a competition stream – either Open or Amateur – depending on their photographic experience. Those entering the Open Award are eligible for cash prizes across categories, as well as a major award of approximately $15,000. Amateur Award entrants are offered prizes in photographic gear and equipment, courtesy of Kayell Australia. Regular entres for the International Loupe Awards 2013 will close on 31st October (late entries on 15th November). Category judging will take place from 8th to 27th November, with final judging between 2nd and 6th December. Winner announcements will commence from 9th December 2013.

Press Release

Website: Loupe Awards

GLOBAL PHOTOGRAPHY COMPETITION DISCLOSES BEEFED-UP OFFERING

International Loupe Awards 2013

Melbourne, Australia, 1st October 2013 – Over the last five years, the International Loupe Awards has shot to its own level of international acclaim as one of the world’s premier photographic competitions and – in keeping with its principle of betterment – reveals a host of new rules, prizes and ‘educational elements’ that are sure to make the 2013 Awards one of the most-sought achievements on any discerning photographer’s CV.

“We’ve always gone to great lengths to make sure the judging is as fair, objective and informative as possible,” explains Competition Director, Nathan Oxley. “For example, we make sure we have judges from a broad spread of nationalities, and they’re not allowed to assess their own countrymen and women. They also provide each entry with feedback so the photographer can actually learn more about their craft from the competition experience. This year, though, we’re really pumping things up…”

Some of the new adjustments to the Loupe Awards competition for 2013 include: Details of the highest score given by a particular judge in a category, as well as the averaged score across a category, so an entrant can rate their results comparatively; the identification of the country of a judge as a means of understanding the culture from which the judge may be basing their decision; expanded criteria for judging to allow for a more complex and accurate judging result; the removal of the Medium Format Art Prize to run as a stand-alone event to streamline the Awards; and an adjustment of the merit levels to deliver more consistency to the ranges and better reflect the achievements of excellence. New additions of both cash and equipment offerings to the prize pool include a major prize of approximately US$15,000 cash and a VIP trip to the 2014 Creative Asia Imaging Expo in Hong Kong.

“There’s no denying the Loupe Awards is an extremely popular competition,” adds Nathan Oxley. “The industry has come to know the Awards and understand the benefits of being involved, so we’re always hammered with enquiries in the lead-up. Now, I’d almost be scared to stop the Loupe Awards – photographers are that passionate about them.”

Photographers entering the Loupe Awards select a competition stream – either Open or Amateur – depending on their photographic experience. Those entering the Open Award are eligible for cash prizes across categories, as well as a major award of approximately US$15,000. Amateur Award entrants are offered prizes in photographic gear and equipment, courtesy of Kayell Australia.

Entries for the International Loupe Awards 2013 opened on 1st October and regular entries will close on 31st October (late entries on 15th November). Category judging will take place from 8th to 27th November, with final judging between 2nd and 6th December. Winner announcements will commence from 9th December 2013.
www.loupeawards.com

About International Loupe Awards
The International Loupe Awards (formerly known as the International Aperture Awards) was established in 2008 with a mission beyond that of most photographic competitions: To deliver opportunities that ensure wider exposure for photographers and allow them to gauge the perception of their work on the world stage. Today, the Awards average 4,800 individual entries from 103 different countries, and that number continues to grow with every year.

About Nathan Oxley – Competition Director
Nathan Oxley and his company IC12 conceived the International Loupe Awards in their own vision after developing a successful competition judging system for the Australian Institute of Professional Photography (AIPP). He also co-developed the CreativeAsia Awards and Conference in 2011, specifically focused on the promotion and support of photography in the Asia-Pacific region. Nathan and his company IC12 recently created the LED Light Cube (ledlightcube.com) in response to the needs of photographers. The Cube was successfully crowdfunded on Indiegogo.com raising US$132,000, and is currently in production. Nathan is an avid photographer himself. Twitter @NathanOxleyCA

About Peter Eastway – Head Judge
(G. M. Photog., Hon. FAIPP, Hon. FNZIPP, FAIPP )
Peter Eastway is an Australian professional photographer who works in landscape, travel, portrait and advertising. He is also the publisher of Better Photography magazine (betterphotography.com) and co-publisher of Better Digital Camera and Better Photoshop Techniques magazine. He has won the AIPP Australian Professional Photographer of the Year Award twice, as well as many other national and international awards.

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Photo Credit: International Loupe Awards 2012 Amateur Image of the Year by Suellen Cook, TAS, Australia

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