The new Kodak Easyshare Z1015 IS digital camera features a 15x, f/2.8 28mm wide-angle lens. Kodak’s Smart Capture feature identifies the scene and adjusts the camera settings accordingly, and a full range of creative exposure modes (PASM) are offered. “The versatile lens, combined with our exclusive Smart Capture feature, lets consumers capture great pictures with the Kodak Z1015 IS as they move from daytime to night and from close-ups to landscapes – the camera does all the thinking for them.” said Matthew Yarrow, Country Business Manager, Kodak UK. The Kodak Easyshare Z1015 IS will be available from October 2008 at £199.99 in the UK and $349.95 in the US.

Kodak UK Press Release

Kodak Introduces Ultra Zoom Digital Camera to its Z-Series Line

Versatile Lens, Image Stabilization and Smart Capture Take the Guesswork Out of Brilliant, In-Focus Pictures

London, UK, July 10 — Eastman Kodak Company (NYSE:EK) today announced the latest addition to its Z-Series line of digital cameras, bringing consumers greater control when taking pictures under various lighting conditions and distances. The KODAK EASYSHARE Z1015 IS Digital Camera offers maximum versatility for serious photographers to easily handle both long-distance and wide-angle shots, while also incorporating Kodak’s innovative Smart Capture feature, which adjusts the camera’s settings for a great picture in virtually any environment – automatically.

“This latest addition to the EASYSHARE System family enables consumers to effortlessly get a brilliant shot every time,” said Matthew Yarrow, Country Business Manager, Consumer Digital Imaging Group (CDG) and Film & Photofinishing Systems Group (FPG), UK and Ireland. “The versatile lens, combined with our exclusive Smart Capture feature, lets consumers capture great pictures as they move from daytime to night and from close-ups to landscapes – the camera does all the thinking for them.”

The KODAK EASYSHARE Z1015 IS Digital Camera offers a range of professional features for consumers who want an advanced camera with a versatile lens that boasts a best-in-class click to capture speed*. Compact, affordable and easy-to-use, the Z1015 IS is designed for the consumer who is serious about capturing great pictures:
·      Zoom in fast for crisp, clear shots using the professional-quality 15X – SCHNEIDER- KREUZNACH VARIOGON Optical Zoom Lens with image stabilization.
·      Capture dramatic shots in tight quarters or of spectacular landscapes with the f/2.8 28 mm wide-angle lens.
·      Count on a great picture in just about any environment - automatically - with Kodak’s innovative Smart Capture feature, which identifies the scene and adjusts camera settings.
·      Capture that challenging action shot without delay with best-in-class* click-to-capture speed (

<0.22 sec.) and auto-focus accuracy.
· Capture the details in low light conditions and fast action situations with high ISO (up to 6400**).
· Take stunning HD pictures and videos and view them on a HDTV with the optional KODAK EASYSHARE HDTV Dock.
· Get creative with advanced settings including programme, aperture and shutter priority, as well as full manual mode (PASM).

*Among 15X optical zoom, image stabilized digital cameras as of November 2007

**ISO 6400 available at 3.1 MP setting or less.

Pricing and Availability
The KODAK EASYSHARE Z1015 IS Digital Camera will be available from October 2008 at £199.99 (RRP)

About the KODAK EASYSHARE System
Kodak continues to bring groundbreaking features to its award-winning KODAK EASYSHARE Digital Photography System, enhancing the digital photography experience for consumers worldwide. The EASYSHARE System consists of digital cameras, picture frames, snapshot printers, online services, software, inkjet printers, and accessories—making picture-taking, sharing and archiving effortless. All KODAK EASYSHARE Products being introduced today include the latest Version 7 of KODAK EASYSHARE Software featuring an array of enhancements to help consumers find, create and share pictures like never before. Version 7 Software now includes direct access to KODAK Gallery making it simple to find albums stored online. The new KODAK EASYSHARE Software Version 7 can be downloaded for free. Further information on all KODAK EASYSHARE Products can be found at www.kodak.com.

About Eastman Kodak Company
As the world’s foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com/, and our blogs: 1000words.kodak.com, PluggedIn.kodak.com, and GrowYourBiz.kodak.com.

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