Macphun has announced its partnership with MILK Tailor Made Books. The first Macphun product to integrate MILK print services is Focus 2, which provides photographers with selective focus, creative blur, tilt-shift and motion blur effects and more. By accessing a new “Order Prints” command in the software, users can now turn their images into fine-quality postcards, folded notecards, framed gallery prints or wrapped canvas prints. The update to Focus 2 (Mac App Store version) and Focus 2 Pro that contains MILK print services is available today, free of charge to current owners of the product. To get the update, select the “Updates” button in the Mac App Store or choose “Check for Updates” in the Focus 2 Pro menu of the Pro software.

Macphun Press Release

Macphun Software announces partnership and print services integration with MILK Tailor Made Books

Easily turn images into fine-quality prints, canvas and cards

Del Mar, CA — April 8, 2014 — Macphun Software (www.macphun.com), a leading photography software developer with over 20 million users worldwide, today announced its partnership with MILK Tailor Made Books, a brand of the award-winning book publisher PQ Blackwell. MILK provides an elegant API and print services to software manufacturers, in addition to MILK-branded services offered direct to the public.

The first Macphun product to seamlessly integrate MILK print services is Focus 2, which provides photographers with selective focus, creative blur, tilt-shift and motion blur effects and more. By accessing a new “Order Prints” command in the software, users can now turn their images into fine-quality postcards, folded notecards, framed gallery prints or wrapped canvas prints.

"There is something quite magical about holding a printed image in your hands and sharing it with those closest to you,” said Paul Muzok, CEO and co-founder of Macphun Software. “Our aim is to allow photographers of all skill levels to bring images finished in Focus 2 to life with a few easy clicks. The gorgeous products from MILK will deliver that to our customers worldwide,” Muzok concluded.

CEO and Publisher of PQ Blackwell and MILK, Geoff Blackwell commented, “My colleagues and I are honored to be partnering with Macphun. We have a long history of working with some of the world’s leading photographers and are delighted to be collaborating with Macphun in this way to enable extraordinary digital content to be created as high quality printed objects.”

Print Options for Focus 2

The MILK print services option will enable Macphun users to create, order and purchase quality printed products featuring their unique photography. A variety of products will be available in Focus 2 Pro, including:

Postcards (pack of 12)

Portrait Folded Notecards w/ White Border (pack of 12 w/envelopes)

Wrapped Canvas Prints

Landscape or Portrait Art Prints w/White Border

Landscape or Portrait Prints, shipped in Black or White Gallery Frames

Pricing & Availability

The update to Focus 2 (Mac App Store version) and Focus 2 Pro that contains MILK print services is available today, free of charge to current owners of the product. To get the update, select the “Updates” button in the Mac App Store or choose “Check for Updates” in the Focus 2 Pro menu of the Pro software. All new purchasers will automatically get the updated version. The retail price of Focus 2 in the Mac App Store is $9.99 while the Pro version from the Macphun website retails for $39.99. Focus 2 Pro includes several advanced features and the ability to operate as a plug-in to Adobe Photoshop, Photoshop Elements, Lightroom and Apple Aperture.

About MILK Tailor Made Books

PQ Blackwell is an acclaimed creator and publisher of internationally bestselling illustrated books (www.pqblackwell.com). Distinguished by their editorial excellence, design and production quality, PQ Blackwell’s award-winning books are highly sought after by many of the world’s foremost illustrated book publishers and are marketed in approximately thirty countries. PQ Blackwell’s co-publishing and licensing partners include Hachette Livre, Chronicle Books, Farrar Straus & Giroux, Macmillan, Harry N. Abrams and the La Martinière group of companies, among others.

Founded by New Zealander Geoff Blackwell, PQ Blackwell collaborates with some of the world’s leading photographers and individuals. The company’s authors include the late Nelson Mandela, Archbishop Desmond Tutu, Albert Watson, Andrew Zuckerman, Tim Flach, Rachael Hale McKenna and award-winning New Yorker photographer Platon. Its projects include the New York Times bestseller Conversations with Myself by Nelson Mandela with a foreword by Barack Obama published in 33 languages in 2010.

PQ Blackwell recently launched MILK Books, a quality print on demand business to complement its traditional publishing activities (www.milkbooks.com).

About Macphun Software

Macphun Software (www.macphun.com) develops award-winning mobile and desktop apps and technologies for the consumer photography and professional digital imaging markets, serving over 20 million customers worldwide. First established in 2008 with a mission to create innovative iOS apps, Macphun’s products such as ColorStrokes, Snapheal, Intensify, Focus 2 and Fx Photo Studio consistently rank among the top 10 in the photography category on the Mac App Store.

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