BitShelter Press Release

NEW YORK - June 23, 2006 - BitShelter LLC, today announced that Major League Baseball has selected PhotoShelter as their online image archive and distribution system. PhotoShelter (http://www.PhotoShelter.com) is the industry standard for online image archiving and distribution for professional photographers. Using PhotoShelter’s MU (Multi-User) product, picture editors at MLB Photos are able to receive simultaneous image uploads from photographers stationed around the globe, and then quickly and easily dispatch images to multiple distribution channels.

MLB Photos initially used PhotoShelter’s technology during the popular World Baseball Classic, an unprecedented baseball event that features many of the best players in the world competing for their home countries and territories.

“In the days leading up to the World Baseball Classic, MLB Photos was faced with the challenge of moving thousands of images from our contributing photographers to multiple clients simultaneously,” says Paul Cunningham, Photo Editor for Major League Baseball Photos. “PhotoShelter’s Multi-User platform proved to be a timely solution to a vexing problem.”

PhotoShelter MU is designed for use by organizations with image assets who want the ability to easily manage, license and distribute them.

PhotoShelter MU is a “many user, single archive” system which allows users to set up groups of Editors, Contributors and Clients with varying levels of access.

“Photographers were able to upload their images to MLB Photos’ secure PhotoShelter web-based archive,” says Cunningham. “I made those images instantly available to dozens of clients working around the clock under impossibly tight deadlines,” says Cunningham.

“We’re very pleased to have an organization like Major League Baseball using the system for image collection and distribution,” said Allen Murabayashi, CEO/Founder of BitShelter. “We believe strongly in simplifying the tasks of organizations like MLB that deal with high-quality image assets on a daily basis with PhotoShelter MU.”

About PhotoShelter
PhotoShelter puts industrial-strength tools in the hands of professional photographers and photo agencies around the globe. More than just a bulletproof archiving system, PhotoShelter’s unrivaled technology allows photographers to market, license, and distribute their images with built-in e-commerce and an innovative customization system capable of integrating seamlessly into nearly any website. PhotoShelter is the most feature-rich online image archiving system in the world.