Extensis Press Release

World-renowned photographer uses Portfolio to archive and manage more than 45,000 images.

Tuesday 1st March 2005 – Extensis Inc. today announced that world-renowned photographer, Mary Ellen Mark, uses Portfolio as her digital asset management solution for managing her photo library of more than 45,000 images. Mary Ellen Mark is best known from her portrayals of Mother Teresa, Indian circuses, and brothels in Bombay to her award winning essay on runaway children in Seattle. Mark utilizes Extensis’ complete Portfolio solution including Portfolio Server with SQL Connect for Microsoft SQL Server, which manages her entire studio’s cross-platform needs for managing, accessing and organizing photographs.

Portfolio’s extensive archiving and retrieval capabilities make finding the right image in a timely and efficient manner a breeze, which is necessary as it is imperative for any one of my staff to be able to access the right image quickly,” said Mary Ellen Mark. “In addition, Extensis’ commitment to the professional photography market is apparent through its dedication to provide updates and a feature set that positively impact my workflow.”

Chosen by the readers of American Photo magazine as the most influential female photographer of all time, Mary Ellen Mark has gained worldwide recognition and acclaim through her numerous books, exhibitions and editorial magazine work. She has travelled extensively since the mid-1960s, capturing stirring images of the world’s diverse cultures that have become landmarks in the field of documentary photography. Her photo-essays and portraits have been featured in countless publications, including LIFE, New Yorker, Rolling Stone, Vogue and the New York Times Magazine and her work is part of the permanent collections of many museums worldwide.

“Extensis is honoured that such a respected artist is trusting her image collection to our software,” said Kirk Sadler, Director of Product Management for Extensis. “Extensis will continue to support Mary Ellen’s image management needs as we continue to develop the Portfolio product line.”

For more information on Mary Ellen Mark and her work, please visit her website at http://www.maryellenmark.com. 

About Portfolio
The Portfolio suite of Digital Asset Management (DAM) products is designed to meet the needs of the most demanding creative professionals and workgroups through four components: Portfolio Client, Portfolio Server, Portfolio NetPublish and Portfolio SQL Connect. Portfolio provides powerful Client/Server digital asset management for both desktops and networked workgroups, allowing collaborative teams to organize, find and share digital files quickly.

Portfolio Server offers more expandability and integration options with optimized connection modules for Microsoft SQL Server, and Oracle and MySQL engines. Portfolio Server leverages standard ODBC technology, enabling integrators and IT professionals to create customized solutions that provide easy access to the information stored in the database.

About Extensis, Inc.
Extensis Inc., a Celartem company, is a leading provider of software solutions that empower digital asset creators and users. Extensis’ award winning products are used by hundreds of Fortune 5000 companies and include: Portfolio for digital asset management and Suitcase and Font Reserve for font management. Extensis was founded in 1993 and is based in Portland, Oregon and the United Kingdom. Extensis is a wholly owned subsidiary of Celartem Technology USA Inc., a division of Celartem Technology Inc., Japan (Hercules: 4330). For additional information, please visit our website at http://www.extensis.com or call +44 (0)1604 636300. 

About Celartem
Celartem Technology, Inc, develops and sells innovative technologies for storage, access and distribution of rich media content. Celartem has developed technology in the areas of digital image compression, scalable image viewing and secure content distribution and management. Celartem is listed on the Osaka Securities Exchange, Hercules: 4330. Established in 1996, Celartem is headquartered in Tokyo, Japan and has a wholly owned subsidiary, Celartem Technology USA INC. with headquarters in New York. Celartem also operates in the US and Europe through its wholly owned subsidiaries, Extensis, Inc. and LizardTech Inc.