muvee Press Release

Photo and video-sharing portals benefit from being able to offer end users a more compelling, emotive way of displaying and sharing their digital media

Singapore and New York, NY - February 22, 2006 - muvee, the pioneer and leader in Instant Personal Video, launches its new muveeOnline web service at the 2006 Photo Marketing Association (PMA) Convention in Orlando, Florida.  The first and only of its kind, muveeOnline is a back-end Web service that brings muvee’s award-winning automatic video production capabilities to photo-/video-sharing portals, as well as a host of other online web communities where digital media content is uploaded and shared. When integrated with these portals, muveeOnline enables end users to automatically create polished, edited video productions using their personal photos and video clips that are hosted on the portal, without having to download and install any software.  Users have over 100 unique production styles to choose from and the finished productions, called muvees, are intelligently cut to the beat of the music with synchronized style effects and transitions.

Dr. Pete Kellock, muvee’s founder and CEO, said, “The number of people who are sharing their photos and videos online has exploded and continues to grow with every new online community, podcast, blog or video blog.

muveeOnline is a remarkable Web service that can give any online portal a distinctive advantage in its offering.  muvees provide an instantly gratifying end result that’s optimized for online consumption.  They capture the essence of anyone’s digital media and offer so much more than watching slideshows or unedited video snippets.”

Portals can now subscribe to the muveeOnline Web service.  muvee will be showcasing its automatic video production capabilities at PMA 2006, held at the Orange County Convention Center in Orlando from February 26 to March 1, at booth #3398.  More information about the Photo Marketing Association is available at www.pmai.org.

About muvee
Founded in 2001, muvee is the pioneer and global leader in a dynamic new
field: Instant Personal Video.  muvee’s award-winning autoProducer software for PCs features patented technology that revolutionizes the process of video production, allowing anyone to automatically turn home video and photos into professional-looking productions in hundreds of different styles.  Users need no prior experience working with photo or video editing software, and each production is finished in minutes.  muvee’s products are available for the PC, camera phones, photo kiosks and other platforms, and have sold into more than 100 countries worldwide.  muvee’s global partners include Hewlett-Packard, Nokia, Sony, Nikon and ATI.  For more information, please visit www.muvee.com.