Nero has released a new, free iPhone and iPad app for its NeroKwik mobile photo sharing service. Allowing a fully integrated photo sharing across mobile devices and social networks, NeroKwik maintains a cloud-based catalogue of “thumbnail” images of the user’s photos. The original, full-size images stay where they were originally stored. This makes it possible for every photo – even ones that were just taken – to be instantly and automatically available on any device through NeroKwik. The app is also available for Android, MacOS, Windows, Windows Phone and Amazon devices.

Nero Press Release

New Nero iOS app allows users to share their photos across multiple devices.

Mobile World Congress, Barcelona, Spain (February 25th 2013) – Global multimedia software publisher, Nero, today announce the arrival of a new, free iPhone and iPad app for its NeroKwik mobile photo sharing service.

NeroKwik reimagines photo sharing by providing a smart, social and simple way to see and share all your photos, wherever they are stored.

Connecting photos across iOS and Android devices, as well as popular social networks including Facebook and Google+, NeroKwik is a one-stop shop for anyone looking for a quick and easy way to organize their content.

It does this by maintaining a cloud-based catalog of high-resolution thumbnail images of the user’s photos. The original, full-size images stay where they were originally stored. This makes it possible for every photo – even ones that were just taken – to be instantly and automatically available on any device through NeroKwik.

“Finding photos across multiple devices and online services is a huge challenge for consumers today and it’s only going to get harder,” said Nero Chief Product Officer Martin Stein.

“From our own research we know that more than six out of ten consumers with photo collections on multiple devices or online services struggle to find, browse or sync their photos. We are hoping to help solve this problem.”

The research also found that 76 percent of consumers have 25 or more photos on multiple types of devices, such as smartphones, tablets and PCs. Additionally 52 percent of consumers have uploaded photos to more than one online social network or cloud storage service, including Facebook, Google+/Picasa, Flickr, Instagram and Dropbox.

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