Pentax UK has announced the availability of the Pentax K-r DSLR in five new colours. These include yellow, pink, blue, purple and metal chocolate. The new colours will be available to purchase from July, in a standard K-r kit which includes the K-r body plus a DA-L 18-55mm lens. The recommended retail price is £529.99.

Pentax Press Release

PENTAX K-r

5 new colours available in the UK

PENTAX is pleased to announce 5 new colours for its multi-award winning K-r DSLR.

Yellow, pink, blue, purple and metal chocolate are the new colours which will be added to the range which already features black, white and red models. The new colours will be available to purchase in a standard K-r kit which includes the K-r body plus a DA-L 18-55mm lens.

In addition to its colourful and modern design, the PENTAX K-r is packed with superb features and functions including:

* 12.4 Megapixel CMOS sensor - 23.6 x 15.8mm
* High-speed PRIME II Imaging Engine
* Sensitivity range: ISO 100 to 25 600.
* 6 fps high-speed continuous shooting
* Shutter speed: 1/6000 sec max.
* CMOS-shift Shake Reduction, compatible with all PENTAX lenses
* SAFOX IX AF sensor with 11 selectable points
* 3-inch wide angle LCD screen, 921 000 dots
* HD compatible video recording (1280x720 pixels, 25 fps)
* Live View with magnified view, face detection and contrast AF
* Dust Removal mechanism
* Dynamic Range Enhancement (high and low light correction)
* Numerous creative functions including: Digital Filters, Auto-Picture, Custom Image and   Cross Process modes, HDR function
* Compact and lightweight body: 12.5cm wide.  Weight 525g (body only).)
* Power supply: either Li-ion battery or AA batteries (optional adapter required)

The 5 new K-r colours will be available in July 2011, at the RRP of £529.99.

About PENTAX Imaging Systems

PENTAX Imaging Systems is a leading supplier of recreational cameras and photographic equipment world-wide, with a long standing UK brand heritage.  Its product range is extensive and includes state of the art digital SLR, medium format and zoom compact cameras and an extensive range of high performance lenses and accessories.  In addition, it has a superb range of binoculars, suitable for a variety of leisure activities.

PENTAX successfully distributes its products through a number of channels, including independent camera shops, mass merchandisers and national multiple retailers - both on and offline.
PENTAX Imaging Systems Limited is a branch of PENTAX Europe Imaging Systems (SAS), a subsidiary of HOYA CORPORATION of Japan.

For more information visit www.pentax.co.uk/photo

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