Nikon Press Release 07/01/04

Nikon(R) Announces Next Evolution of its Incredibly Successful Compact Digital Cameras With New Coolpix(R) 2200 and Coolpix 3200

Nikon Coolpix 2200 and Coolpix 3200 Place the Power Of Great Pictures In the Eager Hands Of Beginning Digital Photographers

MELVILLE, N.Y., Jan. 8 /PRNewswire/—Gaining simplicity doesn’t mean you have to sacrifice quality.  Nikon Inc., the world leader in photography, and its new Nikon Coolpix 2200 and Nikon Coolpix 3200 compact digital cameras prove that ‘you can have it all’ in an affordable digital camera.  The latest additions to the award-winning Nikon Coolpix (http://www.nikoncoolpix.com) consumer line of products are both portable and capable, sharing a slim, new Coolpix body design, ultra-fast operation and a host of new and enhanced features to help digital snap-shooters get the best possible pictures out of their camera.
These exciting new Coolpix cameras build upon Nikon’s existing Scene Modes and Scene Assist features to deliver faster, better results without the hassle of haggling through menus and modes.

“The Coolpix 2200 and 3200 will resonate especially well for those looking for a small camera at a great price that’s really easy to use,” said Jerry Grossman, vice president, marketing, Consumer Digital Products for Nikon Inc. “Nikon’s heritage is in understanding picture quality, and these two new cameras make it easier than ever to take great quality images, anytime, anywhere.”

Vital Statistics - Nikon Coolpix 2200 and Nikon Coolpix 3200
The Nikon Coolpix 2200 offers 2.0 effective megapixels while the Nikon Coolpix 3200 incorporates a 3.2 effective megapixel CCD.  Each camera incorporates Nikon’s renowned enhanced image-processing technology, which gives photographers the freedom to shoot wider, crop in tighter and make larger prints, without having to sacrifice the quality of the image.

With a maximum image size of 1600x1200 pixels, the Nikon Coolpix 2200 can produce sharp prints at sizes of up to 8x10-inches.  The enhanced resolution of the Nikon Coolpix 3200 delivers a maximum image size of 2048x1536 pixels, which translates to pristine images at up to 11x14-inches.

Bye Bye Red-Eye!  - Color Matters
The Nikon Coolpix 2200 and 3200 are lean, mean, red-eye fighting machines. Each camera employs a new LED light that minimizes red-eye in-camera and helps Auto Focus during low light situations.  This is combined with Nikon’s One-Touch Red-Eye Fix(TM), built into the NikonView 6.0 software, which instantly fixes red-eye within most red-eye digital photos with a simple click of a button.  No more highlighting or hand painting.

Legendary Nikkor Optics - The Lens Matters
No matter the type or size of a camera, great pictures begin with great lenses.  More professionals choose Nikkor lenses than all other brands combined.  That very same quality is built into the Nikkor lens of every Nikon Coolpix digital camera, including the Nikon Coolpix 2200 and Coolpix 3200. The Nikon Coolpix 2200 has a zoom range of 36-108mm while the Nikon Coolpix 3200 features a 38-115mm lens (both 35mm equivalents).

Designed To Make Photography Simple - Features Matter
* Coolpix 2200 - 2.0 effective megapixels, 3x optical Zoom-Nikkor lens, 4.7-14.1mm coverage (36-108mm in 35mm equivalent)
* Coolpix 3200 - 3.2 effective megapixels, 3x optical Zoom-Nikkor lens, 5.8-17.4mm coverage (38-115mm in 35mm equivalent)
* 14.5MB of internal memory and compatibility with SD memory cards
* One function-One button design
* AF assist illuminator
* 15 Scene Modes including four with Scene Assist (Portrait, Night portrait, Landscape, Sports); Other Scene Modes (Sunset, Close up, Museum, Beach/Snow, Fireworks show, Back light, Party/Indoor, Copy, Dusk/Dawn, and Night landscape)
* New Panorama Assist Mode
* Unmatched red-eye reduction capabilities - uses an LED lamp in conjunction with flash and One-Touch Red-Eye Fix(TM) software
* Macro shooting capability as close as 1.6 in.
* Nikon’s Best Shot Selector (BSS) takes a series of shots, then automatically picks and records the clearest one
* Three Movie Modes (with sound on the Coolpix 3200), including TV movie (640) at 15fps, Small size (320) at 15fps, and Smaller size (160) at 15fps - recordable until SD memory card is full
* Plug-and-play USB interface for smooth connection to a computer
* 5 Creative Color Options, including Standard color, Vivid color, Black-and-white, Sepia, and Cyanotype (blue-toned)
* Blur Warning alerts user to photos that are not sharp
* Can be powered by two rechargeable NiMH, one CRV3 lithium or rechargeable or disposable AA batteries (including alkaline)
* Battery life of up to 320 shots
* Offers direct print capability through support of PictBridge and USB Direct Print
* In-camera editing tools such as cropping and date imprinting
* Both cameras can display photos directly onto a television

The Camera Is Only Half the Fun - Sharing Matters
Both new digital cameras incorporate NikonView 6.0 photo management software to easily transfer, browse, edit, save and print photos.  NikonView 6.0 offers the One-Touch Red-Eye Fix software, extensive one-button emailing options and an option to create online photo portfolio templates using HTML (Hyper Text Mark-up Language), which can easily be added to any personal Web site or page.

Nikon continues to offer their product-specific “Let’s Get Started” Video CDs to get the user started right after opening the box.  The CD instantly loads to Windows or Mac and a program host takes users through the camera operation and answers common questions including: “How do I load software?,” “Where did my pictures go?,”  “How do I use Scene Modes?,” and teaches in a progressive manner so users can learn as they go.  Those interested in learning more can also visit http://www.coolpix101.com for lessons and tips on how to get the most out of their Nikon Coolpix digital camera.

All Nikon Coolpix cameras include a host of exciting programs from ArcSoft(R) including PhotoImpression(TM), a fun manipulation package that allows users to edit, retouch or apply special effect to their photos; VideoImpression(TM) to edit and share QuickTime(TM) movies taken with the camera and Panorama Maker(TM), which lets users easily stitch together a
number of images to create beautiful panoramic photos.  The camera also comes with PhotoBase(TM), which actually allows photos and slide shows to be displayed on the screen of a PDA.

The Nikon Coolpix 2200 and Nikon Coolpix 3200 provide users with all the equipment they need to get started including the new NikonView 6.0 software, wrist strap, USB cable, video cable and 2 AA Alkaline batteries.  Optional Nikon rechargeable batteries and a quick charger are also available as an accessory.

The Nikon Coolpix 2200 will have an MSRP of $199.95 while the Nikon Coolpix 3200 will be available at an MSRP of $299.95.  Both cameras will be available nationwide in February 2004.

About Nikon
Nikon ... If the picture matters, the camera matters(TM).  Nikon Inc. is the world leader in precision optics, 35mm and digital imaging technology and is recognized worldwide for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment.  Nikon Inc. distributes the Nikon Total Imaging System of
professional 35mm film and digital SLR cameras, Nikkor optics, Speedlights and System Accessories; 35mm compact cameras; Nikon Coolpix(R) compact digital cameras; Coolscan(R) digital film scanners; Nikonos(R) underwater photographic systems; and Nikon sports and recreational optics.  Through the Nikon Spirit Initiative(TM), the company, plays an active role in supporting aspiring and advanced photographers through a variety of philanthropic organizations, educational programs, events and workshops.  For more information, dial (800)
NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the web’s most comprehensive photo learning and sharing communities.

SOURCE Nikon Inc.