In addition to the innovative Nikon S1000pj and the ultra-fast Nikon S640, Nikon has also introduced the “elegantly simple” Nikon Coolpix S570, intended for the fashion-conscious photographer. With the Nikon S570, the keyword is ease-of-use. Intelligent scene mode selection, face detection, smile recognition, a “blink-proof technology” and a Skin Softening function are all on board to help “even those with no photography experience” capture pleasing photos. Like the other two Coolpix models announced today, this camera also boasts a 12-megpixel imager, a 2.7-inch rear screen and a 5x zoom lens (though apparently without lens-based vibration reduction). The Nikon S570 will be availablein September 2009, for $199.95 MSRP.

Nikon Press Release

COOLPIX S570 – elegantly simple for the fashion conscious

Elegantly stylish and simple, the new COOLIX S570 allows even those with no photography experience to capture special moments. Perfect for parties, nights out, holidays and more, this camera is so easy to use. All you have to do is push the shutter button and the COOLPIX S570 automatically selects an appropriate mode to use based on distance, brightness and the positions of faces within your shot. With a 2.7 inch LCD screen, wide angle 5x zoom NIKKOR lens and ISO 3200 at full image mode, this camera has great features at a remarkable price. The 12 megapixel COOLPIX S570 has a slim and elegant design, creating a practical yet fashionable compact camera. The COOLPIX S570 also boasts a Smart Portrait System to capture ‘red carpet smiles’ every time with its ‘blink proof’ technology – the camera automatically takes two sequential shots when the subject smiles, saving only the one in which the subject’s eyes are wide open. An additional feature to get that A-list look is the airbrush technique, enabling you to ‘airbrush’ someone’s face using the Skin Softening function to reduce the appearance of blemishes. This camera will be available in black, silver and red.

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