Nikon's New Year Resolutions
If you’re a fan of all things Nikon, you will be extremely interested in Thom Hogan’s latest article about the Japanese photography giant, which is subtitled “What Nikon should have set as goals for 2005”.
“2005 is a very important year for Nikon. In the DSLR marketplace, Canon has stolen the professional thunder and re-established a dominant market share. Fortunately for Nikon, the D70 has held off the same thing from happening at the consumer end. In compact digital cameras, other than the 8800, Nikon seems to be falling behind and losing energy. 2005 is the last year of the huge DSLR unit volume growth, so keeping or adding to market share is important there. 2005 is the year in which compact camera unit growth stalls worldwide and becomes more like a normal market in terms of volume growth, so keeping or adding to market share there is even more important.”