The United Nations Development Programme have teamed up with Olympus and the Agence France-Presse (AFP) Foundation for the second annual ‘Picture This’ photo contest. Aimed at showing the world the inspirational work that is being done in many countries to achieve the Millennium Development Goals (MDGs) the contest, titled Picture This: We Can End Poverty, is open to amateur and professional photographers worldwide. Entrants may submit up to three different photographs, focusing on progress towards one of the MDGs, preferably in a developing country. The deadline for entries is midnight EST 16 July 2010. The first prize winners in the professional and amateur categories and the “People’s Choice” winner will be flown to an awards ceremony and launch of an exhibition in September in New York. Prizes to be won include various Olympus digital cameras and kits, from the Olympus Mju Tough-8000 to the E-P2.

Website: Picture This

Olympus Press Release

Picture This: We Can End Poverty Photo Contest

The United Nations Development Programme have teamed up with Olympus and the Agence France-Presse (AFP) Foundation for the second annual ‘Picture This’ photo contest. The contest, titled Picture This: We Can End Poverty, seeks to show the inspirational work that is being done in many countries to achieve the Millennium Development Goals (MDGs) . Eight goals agreed on by world leaders to halve extreme poverty by 2015.

The winning images will be exhibited during the world leaders’ Millennium Development Goals Summit, that will take place in New York in September. The winners will also receive Olympus cameras. The Summit will bring together world leaders to boost progress against poverty and commit to a concrete action agenda to achieve the MDGs by 2015. UNDP Goodwill Ambassador and internationally-acclaimed actor Antonio Banderas is one of five judges who will choose the winning photos. “We are at a defining moment in the fight against poverty.  The challenges of achieving the MDGs cannot be overcome by a single person, organisation or government.  All sectors of society need to be mobilized in a call to action for the big push to 2015. This photo contest is the type of initiative that will bring all these different groups together in order to focus attention on the urgency of achieving the MDGs.”

The contest is open to amateur and professional photographers worldwide. Entrants may submit up to three different photographs, focusing on progress towards one of the eight MDGs, preferably in a developing country.

The eight goals are:

· Eradicate extreme poverty and hunger
· Achieve universal primary education
· Promote gender equality and empower women
· Reduce child mortality
· Improve maternal health
· Combat HIV/AIDS, malaria and other diseases
· Ensure environmental sustainability
· Develop a global partnership for development

The deadline for entries is by midnight EST 16 July, 2010

The other four judges who will choose the winning photos are professional photojournalists: Alexandra Avakian and John Isaac, both award winning photographers, as well as Mark Garten, Head of UN Photo and Paola Messana, AFP Bureau Chief in New York.

In addition to three winners in each of the professional and amateur categories, there will be one “People’s Choice” award. The winner of this category will be selected by the public, who can vote on the photo entries displayed on the Picture This website . The top rated three photos in each of the professional and amateur categories, as well as the “People’s Choice” winning image will be displayed on the sponsors’ websites and shown in at least two exhibitions in Japan and the United States.

The first prize winners in the professional and amateur categories and the “People’s Choice” winner will be flown to an awards ceremony and launch of an exhibition in September in New York.

President of Olympus, Tsuyoshi Kikukawa, said from Tokyo, “We hope that through this initiative, people around the world will be inspired by images showing that the simplest of actions, no matter who you are or where you live, can make a real difference in the effort to halt extreme poverty. The time has come for the world to realize that we all have a role to play to achieve the Goals, and that regardless of where we live or what we do, we all have the potential to contribute to human development in our countries, communities and villages.”.

For more on the 2010 Picture This: We Can End Poverty photo contest, visit: http://picturethis.undp.org

For more on the Millennium Development Goals and the September MDGs Summit, visit: http://www.un.org/millenniumgoals/

Your Comments