PowerSnap 2.0 is a free, downloadable application that lets users automate photo sharing and enables digital photo organization so users can find all their pictures within a single easy-to-use application. For the first time users can manage all their photographs, automatically sending and receiving pictures in near real-time, and synchronize their uploaded albums with their desktop instead of struggling with multiple sites and applications.

A Powerful New Free Application Enables the First True Peer-to-Peer Photo and Image Sharing

SAN FRANCISCO, Calif., Jan. 23 /PRNewswire/—A free, downloadable application that enables users to automate photo sharing and organize digital photos, was introduced today by PowerSnap Inc. The free application, PowerSnap 2.0, may be downloaded from www.powersnap.com.

“Until now, photographers—including folks taking pictures on their cell phones—had to juggle numerous different environments and passwords just to send, receive and manage their photos,” says Santosh Jayaram, founder and CEO of PowerSnap. “There’s no easy way to manage and share the mountains of unorganized photographs buried in people’s computers.

“Now, for the first time, PowerSnap puts the user’s entire photo experience all in one place. It creates the first communities based on images, rather than words.”

With the rise of digital photography, millions of people are taking billions of photographs and sharing them through the Internet. These pictures are stored on computers and shared using email or online photo sites, such as Flickr Yahoo! Photos, and Shutterfly.

PowerSnap 2.0 lets users automate photo sharing and enables digital photo organization so users can find all their pictures within a single easy-to-use application. For the first time users can manage all their photographs, automatically sending and receiving pictures in near real-time, and synchronize their uploaded albums with their desktop instead of struggling with multiple sites and applications.

PowerSnap not only creates the first true peer-to-peer network for photo sharing, but also offers a seamless, intuitive experience, comparable to sending email amongst different email providers—an experience that until now was not possible with digital photographs.

PowerSnap works in conjunction with Flickr, a leading photosite owned by Yahoo. PowerSnap is extending its connected vision to other photosites, currently integrating with Yahoo Photos, AOL Pictures, Sony Imagestation, Webshots, Buzznet and Smugmug. PowerSnap plans to announce further partnerships in the coming weeks. A Macintosh version of PowerSnap is expected this Summer.

Sample Applications

  1. A new mom doesn’t have the time to answer every request for pictures
    of the new baby.  She sends everyone free subscriptions to her
    PowerSnap photos within the album “Molly”.  Now, every time she takes
    a new picture of Molly, she loads it onto her computer and it’s
    automatically sent out to every subscriber.
  2. A teenager sits in the back of her mom’s SUV, dreading another endless
    shopping trip.  She makes a face and takes a picture of herself on her
    cellphone, tagged “Ivana,” and “shopping stinks” and emails it to
    Flickr.  All her friends, who have subscribed to her pictures tagged
    “Ivana” instantly get the photo in their PowerSnap in-box.

Key Features

  1. Real-time notification to subscribers when new photos are uploaded
  2. Mass tagging, captioning and commenting.
  3. Sophisticated filtering to set and determine permissions on photos.
  4. Automated timeline organization and viewing of all photographs on file.
  5. Open platform for other photosites, besides Flickr, to allow automated
    photo sharing.

About PowerSnap
PowerSnap Inc. was founded in 2006 by Santosh Jayaram, former founder/CEO of Mietus, Inc. and a recent honors graduate of Oxford University’s Said Graduate School of Business; Ayush Gupta, a technologist who has worked for Cisco, Qualcomm, Sun Microsystems, Autodesk and Xerox; and Supreet Singh, a user interface pioneer who has worked on product design for Ford, IBM, HP, ESPN Star, SAP Labs, MTV Europe and British Telecom.

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