Restrap have embarked on a Kickstarter campaign to help fund the commercialisation of their newest product range, the 'Shoot' camera strap. Promising "unbeatable strength and flexibility through the power of magnets," the Shoot’s magnetic connection system (“SNAPS”) is capable of bearing 100kg and allows any camera to be carried with unfailing security. The SNAPS are a pair: one side attaches to the camera, the other to the strap. The result is a seamless connection. Cameras are fastened, removed, swapped and fine tuned with unbeatable ease. The strap comes in two versions. The Shoot (£35) secures the camera around the photographer’s neck or in a sling style, whilst the Shoot Mini (£20) attaches around the wrist – either right or left – to keep the camera closer to hand. Interested readers are encouraged to pay a visit to the project's Kickstarter page for more information.

Restrap Press Release

Restrap launches the Shoot range.

Hand-made camera straps powered by magnets.

Less than a second. That’s the time it takes for a camera to be attached to the Shoot strap. No extra pulling or tightening, just one single action, with one single hand - all through the power of magnets.

The Shoot’s magnetic connection system (“SNAPS”), capable of bearing 100kg, allows any camera to be carried with unfailing security. The SNAPS are a pair: one side attaches to the camera, the other to the strap. The result is a seamless connection. Cameras are fastened, removed, swapped and fine tuned with unbeatable ease. Shoot is the brainchild of Restrap, a well-established, British brand with expertise in producing innovative products, totally hand-made in Yorkshire.

There are two versions of the strap:

The Shoot (£35) secures the camera around the photographer’s neck or in a sling style, whilst the Shoot Mini (£20) attaches around the wrist – either right or left – to keep the camera closer to hand.

In addition to the powerful forces of the magnets, the straps themselves are designed to withstand anything. Made from recycled, automotive-grade seatbelt webbing in 50mm (Shoot) and 25mm (Shoot Mini), they are secured with custom laser-cut tri-glide buckles and are stylishly finished with genuine, hard-wearing suede. Both models are available in red or black.

Nathan Hughes, founder and director of Restrap, says: “We set out to design a strap that would offer unparalleled strength without compromising the flexibility photographers want when shooting on the streets. The Shoot range gives them the security they need, whilst letting them play around with the camera quickly and easily.”

About Restrap
Since 2010 Restrap has been making some of the world’s toughest pedal straps, bags and accessories. Drawing on this vast experience, they have taken everything they’ve learned to develop the range of Shoot products. The team is based in a workshop on the outskirts of Leeds. Here they design, cut, sew, develop, test and finish all their products – entirely by hand. Restrap is proud of their Yorkshire roots and sources local (and preferably recycled) materials wherever possible. Restrap’s expertise lies in quality. Every piece of material used undergoes rigorous testing.

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