The Samsung L201 is a new ultra-compact and stylish 10 megapixel digital camera. The L201 (called the SL201 in the US) has a slim, metal body design, 3x zoom lens, 2.7-inch LCD screen, plus Face Detection and Auto Contrast Balance technologies. Available in classic black and silver as well as three eye-catching new colours – pink, turquoise and lime green - the Samsung L201 will be launched in August 2008 for £129. In the US, the Samsung SL201 will be available in September 2008 at an MSRP of $169.95.

Samsung UK Press Release

Samsung Cameras reinforces the Next Generation of L-series cameras
   
16 July 2008 - Samsung is building on the fantastic success of the L Series range with the launch of the ultra-compact and stylish L201, a premium quality 10.2 megapixel camera. Coupled with a 3x Optical Zoom lens and Intelligent 2.7” LCD screen, the L201 combines all the features demanding photographers require with intuitive ease-of-use, in an affordable package.

The L201 includes Samsung’s Face Detection technology which detects the subject’s face, automatically adjusts auto focus and auto exposure to ensure better composition and image quality for portraits. The camera also features the Auto Contrast Balance (ACB) which will correct shadows in back-lit conditions making it perfect for taking pictures in a variety of conditions.

The elegant L201 has a slim, metal body design featuring a chic white detailing to ensure it really stands out from the crowd. The camera comes in classic black and silver as well as three eye-catching new colours – pink, turquoise and lime green. The camera also boasts features such as Digital Image Stabilisation, which helps compensate unwanted camera movement and subject blur - so pictures are always in sharp focus.

The L201 also features a suite of advanced video and editing features including:
• MJPEG VGA 30 fps Movie recording mode, which lets users pause and zoom during recording
• An ISO equivalent of 1600 for better pictures in low light
• Auto Red Eye Fix
• In-camera rechargeable battery system
• Various scene modes, continuous shooting and exposure bracketing to help photographers of all levels of ability get the best shots

The L201 is priced at £129 and will be available from leading high street and online retailers from August 2008. All Samsung Cameras include a two year warranty. Customers requiring further information should call 0845 726 7864 or visit samsungcamera.co.uk

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