After Nikon’s decision last week to end sales of it’s film-based camera products, Konica Minolta have gone one better (or worse, depending on how you look at it) by announcing that they are quitting the photography market completely with almost immediate effect. This surprising announcement came from a company with a lot of heritage, and perhaps even more importantly, some truly innovative products, including a pair of great digital SLR cameras in the Dynax/Maxxum 7D and 5D. So where did Konica Minolta go wrong? Was it entirely attibutable to the recent merger between the two companies? Is Konica Minolta’s decision the right one, at a time when DSLRs are becoming ever more popular? And more importantly, do you the consumer really care? Shout out now…