Nik Software’s first-ever mobile app, Snapseed, has been named by Apple as iPad app of the year in the company’s App Store Rewind 2011. Introduced half a year ago and featuring the company’s award-winning U Point technology, Snapseed enables users to apply a wide variety of innovative filters to their photos including Grunge, Vintage and Drama. “It’s very rewarding for our entire team to have Snapseed for iPad recognized as the number one app available for iPad, having released Snapseed just 6 months ago,” said Michael J. Slater, President and CEO of Nik Software. “We look forward to bringing Snapseed’s powerful, fun photo experience to the desktop and other devices as we continue to grow Snapseed.”

Nik Press Release

Nik Software’s Snapseed Mobile App Awarded iPad App of the Year in App Store Rewind 2011

Apple recognizes groundbreaking photo editing app as intuitive and innovative

San Diego, CA — December 9, 2011 — Leading photographic software developer Nik Software (www.niksoftware.com) announces that the company’s first-ever mobile app Snapseed has been named by Apple as iPad app of the year in the company’s App Store Rewind 2011. Snapseed was chosen as the number one app for the iPad, competing with all apps available for the iPad. 

The App Store Rewind feature names the year’s best apps, chosen by App Store editorial team. To learn more go to http://www.itunes.com/AppStoreRewind and click the iPad button. Snapseed gives anyone the ability to create stunning photos and share their images anywhere directly from their iPad or iPhone.

Snapseed is available as a universal app on the App Store. To learn more and see Snapseed in action, go to http://www.snapseed.com.

“It’s very rewarding for our entire team to have Snapseed for iPad recognized as the number one app available for iPad, having released Snapseed just 6 months ago,” said Michael J. Slater, President and CEO of Nik Software. “We look forward to bringing Snapseed’s powerful, fun photo experience to the desktop and other devices as we continue to grow Snapseed.”

Snapseed introduces to mobile users the company’s powerful and award-winning U Point technology, enabling anyone to make stunning selective enhancements to any photo with the swipe of finger. Snapseed also enables anyone to create amazing photos with a wide variety of innovative enhancement filters and tools, combining filters, textures, and other enhancements to create the perfect photo. One-click adjustments automatically improve photos and filters like Grunge, Vintage, Tilt & Shift, and Drama take any photo to a new level. With Snapseed, users can capture, enhance, edit, and share their photos via social networks, email and even print in just a few seconds.

Key Features
Universal App—Works on iPad, iPhone, and iPod Touch devices
Camera Capture—Take photos directly in Snapseed for speed and convenience
Tune Image—Correct photos shot in difficult lighting situations, create depth and vibrancy with Ambience, or adjust White Balance, Saturation, Contrast and more with a few quick swipes
Selective Adjust—Using nothing more than a finger, make precise selections and enhancements in seconds with Nik Software’s revolutionary U Point technology
Tilt & Shift filter—creates a narrow in-focus area designed to simulate depth of field, common in a Miniature Scene look
Details filter—enhances details with traditional sharpening as well as Nik Software’s unique Structure control found in the professional Nik Software product line
Crop—Select from a variety of standard aspect ratios while cropping
Grunge—Explore styles and textures without limits and give photos a totally unique look
Drama—Add custom effects to a photo which range from subtle enhancements of textures to wildly creative and artistic effects
Vintage Films—Nine unique nostalgic films, plus controls like saturation, textures and vignettes make any photo look like a vintage color film photo from the 50’s, 60’s or 70’s
Organic Frames—Add unique borders to photos by choosing styles and textures
Black and White—Give photos a classic look with this darkroom-inspired filter. Select styles, grain, vignettes, and more for a perfectly nostalgic look
Sharing—Share photos on Facebook, Flickr, and Twitter, email photos, and print them using Apple’s AirPrint™ wireless printing standard

Pricing and Availability
Snapseed is available now on the App Store at www.niksoftware.com/buysnapseedipad for $4.99 or the equivalent in other currencies. Snapseed is a Universal app, available to customers who purchase on either an iPhone or iPad.

About Nik Software
Nik Software, Inc. develops award-winning desktop and mobile software solutions and technologies for the professional digital imaging and consumer photography markets. Established in 1995, Nik Software has become the recognized leader in digital photographic products and technologies, including its patented U Point® technology. In 2011, the company earned the prestigious International TIPA award for Best Photo Software for its Complete Collection of professional photography products, which includes Color Efex Pro, HDR Efex Pro, Sharpener Pro, Silver Efex Pro, Viveza, and Dfine. For more information, visit www.niksoftware.com.

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