Jessops have just announced that the Sony Alpha DSLR-A330 is going to be available exclusively from them, starting ‘early June’. The 10.2-megapixel A330, which weighs just 490 grams and comes with sensor-shift anti-shake as well as secondary-sensor Live View delivered on a tilting 2.7” LCD, is now available for pre-order at a price of £549, including a Sony DT18-55mm f/3.5-5.6 kit zoom.

Jessops Press Release

Jessops announces the launch of the exclusive Sony A330 DSLR

Wednesday 3rd June, 2009 – Jessops, the UK’s leading photographic retailer has announced the launch of the new exclusive to Jessops digital SLR - the Sony A330. Priced at £549 the Sony A330 in black is an attractive 10.2 megapixel digital SLR with a 2.7 LCD monitor and comes supplied with the Sony DT18-55 mm f3.5-5.6 lens. The Sony A330 is an extremely compact, light and simple camera making it the perfect introduction to the world of digital SLR photography.

Weighing in at a lightweight 490g the Sony A330 is small, light and comfortable to hold, meaning there’s less to carry on days out or holidays. It also comes equip with BIONZ image processing engine. This allows for faster running times with lower power consumption and higher quality image processing - delivering beautiful, low noise images, frame after frame.

The Sony A330 says no to camera shake with its Steadyshot feature reducing camera shake when you’re shooting handheld. It’s great for atmospheric, low-light scenes without flash as well as high-zoom shots when you haven’t got a tripod handy. For ease of use the Sony A330 comes with an on-screen help guide, plus a choice of six Scene Selection modes to suit any subject. You’ll get amazing results without having to worry about fiddly settings.

The Sony A330 has a HDMI output for display on HD TV, and control playback functions on Sony Bravia TVs so there’s no need no need to get up from your favourite chair – sit back, relax and enjoy! Other key features include High sensitivity up to ISO 3200 plus high-ISO noise reduction for natural-looking images with superb colours, an anti dust system, and Smart Teleconverter - giving additional instant magnification of 1.4x or 2x pulling distant subjects closer.

The Sony A330 is available for pre-order online and will be available from early June at your local Jessops store or online at www.jessops.com

Additional features

·      Quick AF Live View: A unique Sony feature, this allows fast focusing and continuous shooting in Live View mode.
·      On-screen Graphic Display: This hany function will give a graphical illustration of the effects of shutter speed and aperture changes.
·      Improved GUI with colour variations
·      High Capacity NP-FH50 Battery
·      Optical viewfinder 95% / x0.74
·      Auto pop-up flash (GN10)
·      Optional Vertical Grip and Remote control

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