We sat down with Ove Bengston, Hasselblad Product Manager, to discuss the Fujifilm GFX system, the X1D and lenses, the V1D concept camera, and the True Zoom smartphone device.

Want to see exactly what the new Vuze 3D 360-degree VR Camera look like in the flesh?

Check out our hands-on gallery of photos of the Vuze 3D 360-degree VR Camera. This is the world's first consumer 3D 360-degree virtual reality camera. Powered by HumanEyes Technologies, the kit includes the Vuze camera, tripod, smartphone app, VR headset and Vuze Studio software, all for 899 Euros.

Pentax are displaying the latest lens roadmaps for all three of their camera systems at Photokina 2016.

Want to see exactly what the new Phase One IQ1 medium-format digital back looks like in the flesh?

Check out our extensive hands-on gallery of photos of the Phase One IQ1 medium-format digital back as well as the new Schneider Kreuznach 45mm and 150mm Blue Ring lenses.

Want to see exactly what the new Polaroid Snap Touch Instant Digital Camera looks like in the flesh?

Check out our hands-on gallery of photos of the Polaroid Snap Touch Instant Digital Camera.

Want to see exactly what the new Hasselblad X1D 4116 Edition looks like in the flesh?

Check out our hands-on gallery of photos of the Hasselblad X1D 4116 Edition camera.

Want to see exactly what the new Hasselblad V1D 4116 Concept Camera looks like in the flesh?

Check out our hands-on gallery of photos of the Hasselblad V1D 4116 Concept Camera and some of its accessories.

Want to see exactly what the new Fujifilm GFX 50S medium format compact system camera looks like in the flesh?

Check out our extensive hands-on gallery of photos of the Fujifilm GFX 50S medium format compact system camera and the 6 new G mount lenses.

Update: We've now added some much better hands-on photos of the Fujifilm GFX 50S.

Phase One today announced a new 101-megapixel digital back for its XF and H series cameras (from Hasselblad). Accommodating a range of technical systems, the Phase One IQ1 100MP Digital Back shoots 16-bit-per-channel images with a native resolution of 11608 x 8708 pixels and a dynamic range of 15 stops, and provides a sensitivity range of ISO 50-12,800. The IQ1 100MP Digital Back is shipping this month, priced at $32,990.

The Fujifilm GFX 50S is a 51.4 megapixel medium-format mirrorless camera. The new G format sensor measures 43.8x32.9mm, 1.7x larger than 35mm.  The GFX 50S is world's first medium-format compact system camera with a focal plane shutter. It has an external viewfinder supplied in the box that can be rotated to a number of different angles. The new GF lens can deal with sensor sizes greater than 100 megapixels, making it futureproof. Priced at "way under $10000" with the GF63mm F2.8 R WR lens.

6 lenses have also been announced:

GF63mm F2.8 R WR, early 2017

32-64mm F4 R LM WR, early 2017

120mm F4 Macro, early 2017

23mm F4 R LM WR, mid 2017

110mm F2 R LM WR, mid 2017

45mm F2.8 R WR, late 2017

Fujifilm has announced the development of a new medium-format digital camera system. The company is planning to release a mirrorless MF camera body called the Fujifilm GFX 50S featuring a 43.8×32.9mm sensor with 51.4 megapixels, along with six new G-mount lenses. Compared to conventional medium-format digital SLR cameras, the Fujifilm GFX 50S is lighter and far more compact. With regards to functionality, the camera follows in the footsteps of the X Series by featuring numerous physical buttons and dials, and is designed with an ergonomic grip plus a detachable electronic viewfinder. The camera also supports tethered shooting, which has become an essential part of the professional photographers’ workflow, and will be compatible with various raw image file converters. The new G-mount lenses include the Fujinon GF63mmF2.8 R WR standard prime, the GF32-64mmF4 R LM WR wide zoom, the GF120mmF4 Macro R LM OIS WR macro lens, the GF110mmF2 R LM WR portrait lens, the GF23mmF4 R LM WR ultra-wide prime and the GF45mmF2.8 R WR moderate wide-angle lens. The lenses feature an aperture ring, and have a new C (Command) Position on the ring to enable aperture adjustments with the Command Dial on the camera body. All the lenses feature a dust- and weather-resistant construction that withstands operation at temperatures as low as minus 10 degrees Celsius.

Sony has just announced the new Sony Alpha A99 II full-frame interchangeable-lens camera. Featuring a Sony A lens mount, a 42.4-megapixel full-frame CMOS sensor, 4K video recording and a 5-axis in-body image stabilisation mechanism providing a 4.5-step shutter speed advantage; the new Sony A99 II boasts a newly developed "4D Focus" system capable of full-time auto focus. Sony's Hybrid Phase Detection AF System is enabled by combining a precision 79-point dedicated phase-detection AF sensor with 399 focal plane phase detection AF points to produce a 79 hybrid cross AF-point array. These cross points are promising to deliver incredibly precise autofocus performance and advanced subject tracking of any moving objects right across the image. A new front-end LSI works with the image sensor and BIONZ X image processing engine, as well as a newly designed shutter unit, to enable continuous shooting at up to 12fps with AF/AE tracking, all whilst harnessing the sensor’s full resolution. Thanks to a large buffer and sophisticated data processing, these shots can be viewed immediately after shooting even when in high speed continuous shooting mode. In addition to being designed for faster response, the new shutter unit is also more durable and has passed endurance tests in excess of 300,000 shutter actuations. The camera enables internal 4K movie recording featuring full pixel readout, without pixel binning, in its Super 35mm recording mode. Frame rates from 1 fps to 120 fps (100 fps) can be selected in 8 steps for quick-motion and slow-motion recording. The new Sony ɑ99 II will start shipping in November, priced at approximately €3600.

Sony is demonstrating its full range of digital imaging offerings at Photokina 2016. Located in Hall 5.2, the Sony booth will be open from 10:00 on Tuesday 20th September until 18:00 on Sunday 25th September. In addition to showcasing the full product line-up including the newly announced A99 II camera, Sony is offering a full programme of live talks and demonstrations. At these free talks, world-renowned photographers and filmmakers will be sharing their insights as well as their own personal and professional experiences of using Sony cameras and lenses. As part of the programme, there will also be a series of live action shows which attendees are invited to photograph including a celebration of Samurai sword artistry, professional break dancers and acrobats.

Hasselblad has unveiled a new modular concept camera with a 75-megapixel square-format sensor. Part of the company's 4116 Collection which celebrates Hasselblad's 75th anniversary, the Hasselblad V1D 4116 Concept is described as "a study created to explore the Hasselblad heritage to find new ways of designing innovative cameras for the future." Inspired by the classic Hasselblad V, the new camera can be outfitted with displays, viewfinders, external controls, hangrips and other accessories. With the V1D being completely modular, left-handed photographers can also configure the camera perfectly for their needs, with the rotary dial controls for aperture and shutter speed placed on either the left- or right-hand side. Given that the Hasselblad V1D currently exists as a concept model only, there is no word on availability or pricing.

Within the next 18 months, Leica SL photographers can look forward to the expansion of the SL lens portfolio with the addition of an ultra-wide zoom and four prime lenses. The Leica Summilux-SL 50mm f/1.4 ASPH. is scheduled to be available in January 2017 at a suggested retail price of £3,850 including VAT. This will be followed by the Leica APO-Summicron-SL 75mm f/2 ASPH. in Summer 2017. The Leica APO-Summicron-SL 90mm f/2 ASPH. and the Leica Super-Vario-Elmar-SL 16-35mm f/3.5-4.5 ASPH. are scheduled for Autumn and Winter 2017 respectively, followed by the Leica Summicron-SL 35mm f/2 ASPH. in Spring 2018. Pricing will be announced nearer to each launch date. The Leica SL Handgrip is available now in the UK at a suggested retail price of £600 including VAT.

The Leica SL mirrorless camera has played an important role in NASA space mission. On 17 August 2016, a sounding rocket from the RockSat-X program launched from the NASA Wallops Flight Facility (Virginia, USA) – also on board was a Leica SL camera. The task assigned to the camera was the documentation of the flight in Ultra High Definition (4K) video. The special control algorithms required for the Leica SL on its mission were programmed in collaboration between the students and Leica Camera AG.

YI Technology will unveil its newest innovative camera product exclusively at Photokina. This mysterious new camera represents the company’s latest market entry and furthers YI Technology’s drive to change the rules by once again bringing the best, professional-level imaging technologies and innovations together in simple, elegant and easy to use products at great values.

Leica Camera has unveiled a very special limited edition of its classic rangefinder camera: the Leica M-P ‘TITANIUM’ Set. The Leica M-P ‘TITANIUM’ is the fifth annual edition to be made from titanium, lending the camera and lens an exceptionally elegant and distinctive appearance. The set consists of a Leica M-P (Typ 240) digital camera and two lenses – a Leica Summicron-M 28mm f/2 ASPH. and a Leica APO-Summicron-M 50mm f/2 ASPH. – and will be strictly limited to 333 units globally. The Leica M-P ‘TITANIUM’ Set is scheduled to be available in the UK from mid October 2016 at a suggested retail price of £17,500 including VAT.

MIOPS has launched its latest Kickstarter campaign to support its new MIOPS MOBILE, a versatile smartphone-based wireless camera remote. MIOPS MOBILE allows DSLR or mirrorless camera owners looking to harness the power of their smartphone to create infinitely creative photos. MIOPS MOBILE utilizes the smartphone’s built-in capabilities to remotely fire the camera with various creative modes like Vibration, Sound, Motion, Distance as well as advanced Timelapse modes, all from an easy-to-use smartphone app.

The new LaCie Rugged USB-C delivers transfer speeds of up to 130MB/s, enabling professionals to quickly transfer footage. The LaCie Rugged USB-C provides enough bandwidth to browse large photo libraries without lag and perform backups fast. Plus, because it is bus powered, the LaCie Rugged USB-C is ready to work virtually anywhere. The LaCie Rugged USB-C will be available this month in 1TB ($139.99), 2TB ($179.99) and 4TB ($249.99) capacities.